Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

martins.com.ng

Martins

Page Load Speed

12.2 sec in total

First Response

1.2 sec

Resources Loaded

8.2 sec

Page Rendered

2.8 sec

martins.com.ng screenshot

About Website

Click here to check amazing Martins content for Nigeria. Otherwise, check out these important facts you probably never knew about martins.com.ng

Consultant. Social Business. Mobile Social Media. Internet

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Key Findings

We analyzed Martins.com.ng page load time and found that the first response time was 1.2 sec and then it took 11 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

martins.com.ng performance score

0

Network Requests Diagram

martins.com.ng

1157 ms

style.css

235 ms

css

103 ms

styles.css

137 ms

social_widget.css

134 ms

Our browser made a total of 233 requests to load all elements on the main page. We found that 24% of them (56 requests) were addressed to the original Martins.com.ng, 9% (22 requests) were made to Insightnigeria.com and 8% (18 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source Widgets.pinterest.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (50%)

Content Size

2.6 MB

After Optimization

1.3 MB

In fact, the total size of Martins.com.ng main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 237.3 kB

  • Original 271.2 kB
  • After minification 269.1 kB
  • After compression 33.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 237.3 kB or 88% of the original size.

Image Optimization

-15%

Potential reduce by 148.8 kB

  • Original 1.0 MB
  • After minification 851.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Martins needs image optimization as it can save up to 148.8 kB or 15% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-67%

Potential reduce by 802.4 kB

  • Original 1.2 MB
  • After minification 1.2 MB
  • After compression 400.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 802.4 kB or 67% of the original size.

CSS Optimization

-75%

Potential reduce by 119.7 kB

  • Original 160.2 kB
  • After minification 148.2 kB
  • After compression 40.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Martins.com.ng needs all CSS files to be minified and compressed as it can save up to 119.7 kB or 75% of the original size.

Requests Breakdown

Number of requests can be reduced by 128 (60%)

Requests Now

215

After Optimization

87

The browser has sent 215 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Martins. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 85 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

SEO Factors

martins.com.ng SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Martins.com.ng can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Martins.com.ng main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Martins. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: