4.2 sec in total
301 ms
3.4 sec
459 ms
Click here to check amazing Merc content for United States. Otherwise, check out these important facts you probably never knew about merc.com
The official shop of an iconic British brand founded in London in 1967. They pride themselves on their traditional English design and manufacture, high-quality fabrics and attention to detail which al...
Visit merc.comWe analyzed Merc.com page load time and found that the first response time was 301 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.
merc.com performance score
name
value
score
weighting
Value3.1 s
46/100
10%
Value11.8 s
0/100
25%
Value8.2 s
20/100
10%
Value2,160 ms
6/100
30%
Value0.243
51/100
15%
Value20.7 s
2/100
10%
301 ms
1099 ms
160 ms
165 ms
172 ms
Our browser made a total of 106 requests to load all elements on the main page. We found that 71% of them (75 requests) were addressed to the original Merc.com, 9% (10 requests) were made to Fonts.gstatic.com and 5% (5 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Merc.com.
Page size can be reduced by 739.6 kB (32%)
2.3 MB
1.5 MB
In fact, the total size of Merc.com main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.
Potential reduce by 41.6 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.4 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 41.6 kB or 82% of the original size.
Potential reduce by 37.2 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Merc images are well optimized though.
Potential reduce by 546.5 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 546.5 kB or 72% of the original size.
Potential reduce by 114.3 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Merc.com needs all CSS files to be minified and compressed as it can save up to 114.3 kB or 84% of the original size.
Number of requests can be reduced by 53 (58%)
91
38
The browser has sent 91 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Merc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.
merc.com
301 ms
www.merc.com
1099 ms
style.css
160 ms
styles.css
165 ms
amshopby.css
172 ms
giftvoucher.css
173 ms
j2t-rewardpoints.css
176 ms
jquery.fancybox.css
196 ms
normalize.css
239 ms
prototype.js
434 ms
ccard.js
256 ms
validation.js
261 ms
builder.js
263 ms
effects.js
280 ms
dragdrop.js
319 ms
controls.js
343 ms
slider.js
345 ms
js.js
351 ms
form.js
364 ms
translate.js
399 ms
cookies.js
427 ms
jquery-1.10.2.min.js
529 ms
modernizr.custom.min.js
460 ms
selectivizr.js
462 ms
matchMedia.js
478 ms
matchMedia.addListener.js
514 ms
enquire.js
512 ms
app.js
525 ms
slideshow.js
546 ms
imagesloaded.js
557 ms
minicart.js
595 ms
giftvoucher.js
599 ms
jquery.fancybox.pack.js
614 ms
custom.js
622 ms
jquery.cycle.2.999.js
620 ms
jquery.easing.1.3.js
636 ms
css
24 ms
css
34 ms
conversion.js
18 ms
styles-new.css
672 ms
madisonisland.css
585 ms
css
62 ms
css
75 ms
css
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ga.js
39 ms
fbds.js
84 ms
crown-icon.jpg
91 ms
ru-flag.jpg
382 ms
sp-flag.jpg
465 ms
euro-flag.jpg
467 ms
merc-logo.png
187 ms
search-icon.png
187 ms
gifts-hero.jpg
628 ms
gifts-hero2.jpg
566 ms
merc-ss16-collection.jpg
472 ms
1616102%20HARUM%20VINTAGE%20WHITE%20131%20A.jpg
202 ms
1916106%20Rogan%20Charcoal%20Marl%20110.jpg
280 ms
1716104%20Kinz%20Khaki%20605.jpg
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1716103%20Herman%20Mineral%20Marl%20107.jpg
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1916106%20Hayes%20Off%20White%20103%20A.jpg
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1116106%20Dalton%20Navy%202%20A.jpg
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1815201%20TRUEMAN%20-%20A.jpg
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The-Harrington-ss16.jpg
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Shirts-SS16.jpg
1025 ms
Editors-Choice-SS16.jpg
837 ms
Best-Sellers.jpg
648 ms
The-Outlet.jpg
656 ms
merc-feed-footer-repeat-offenders-1.jpg
786 ms
merc-feed-footer-quadrophenia-night-1.jpg
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merc-logo-on-white.png
736 ms
ico-acct.png
732 ms
btn-arrow.png
810 ms
cart-bg.png
819 ms
DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf
45 ms
cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf
53 ms
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k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf
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bH7276GfdCjMjApa_dkG6aCWcynf_cDxXwCLxiixG1c.ttf
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Y_TKV6o8WovbUd3m_X9aAA.ttf
205 ms
__utm.gif
27 ms
footer-icon.jpg
816 ms
slideshow-arrows-2.png
814 ms
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160 ms
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hMqPNLsu_dywMa4C_DEpY50EAVxt0G0biEntp43Qt6E.ttf
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dog.jpg
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213 ms
collect
183 ms
footer-border.gif
825 ms
ico-fb.png
821 ms
ico-tw.png
860 ms
ico-yt.png
863 ms
ico-gp.png
897 ms
ico-in.png
898 ms
112 ms
foh--NswBHNPbRHy7yEyyKCWcynf_cDxXwCLxiixG1c.ttf
110 ms
4270.js
115 ms
4270.js
69 ms
50 ms
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ga-audiences
38 ms
u
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roundtrip.js
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URYXNTVLTJHXFAGKIH3XHP.js
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merc.com accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
[aria-hidden="true"] elements contain focusable descendents
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
[id] attributes on active, focusable elements are not unique
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
merc.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
merc.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Merc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Merc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
merc.com
Open Graph description is not detected on the main page of Merc. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: