Tools & Wizards About Us
us.maisonbirks.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

us.maisonbirks.com

Birks Official US Website: Canada’s Diamond & Fine Jewellery Leader | Birks

Page Load Speed

2.3 sec in total

First Response

273 ms

Resources Loaded

1.5 sec

Page Rendered

505 ms

us.maisonbirks.com screenshot

About Website

Welcome to us.maisonbirks.com homepage info - get ready to check US Maison Birks best content for Canada right away, or after learning these important things about us.maisonbirks.com

Birks - one of Canada's most prestigious jewelry brands since 1879. Discover a unique selection for each occasion.

Visit us.maisonbirks.com

Key Findings

We analyzed Us.maisonbirks.com page load time and found that the first response time was 273 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

us.maisonbirks.com performance score

0

Network Requests Diagram

www.maisonbirks.com

273 ms

calendar-win2k-1.1375713574.css

51 ms

styles.1455548616.css

150 ms

baobazLivepipe.1437074429.css

67 ms

ch_style.1447358148.css

56 ms

Our browser made a total of 90 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Us.maisonbirks.com, 2% (2 requests) were made to Google-analytics.com and 2% (2 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (493 ms) relates to the external source Maisonbirks.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.6 MB (57%)

Content Size

2.7 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Us.maisonbirks.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 929.1 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 103.4 kB

  • Original 120.1 kB
  • After minification 91.9 kB
  • After compression 16.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 28.2 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 103.4 kB or 86% of the original size.

Image Optimization

-7%

Potential reduce by 65.0 kB

  • Original 929.1 kB
  • After minification 864.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. US Maison Birks images are well optimized though.

JavaScript Optimization

-77%

Potential reduce by 712.0 kB

  • Original 920.6 kB
  • After minification 684.5 kB
  • After compression 208.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 712.0 kB or 77% of the original size.

CSS Optimization

-91%

Potential reduce by 682.7 kB

  • Original 754.3 kB
  • After minification 661.5 kB
  • After compression 71.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Us.maisonbirks.com needs all CSS files to be minified and compressed as it can save up to 682.7 kB or 91% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (47%)

Requests Now

81

After Optimization

43

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 81 CSS, Javascripts, AJAX and image requests in order to completely render the main page of US Maison Birks. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.maisonbirks.com

www.maisonbirks.com

273 ms

calendar-win2k-1.1375713574.css

calendar-win2k-1.1375713574.css

51 ms

styles.1455548616.css

styles.1455548616.css

150 ms

baobazLivepipe.1437074429.css

baobazLivepipe.1437074429.css

67 ms

ch_style.1447358148.css

ch_style.1447358148.css

56 ms

prototype.1375713574.js

prototype.1375713574.js

115 ms

ccard.1375713574.js

ccard.1375713574.js

62 ms

validation.1375888244.js

validation.1375888244.js

75 ms

builder.1375713574.js

builder.1375713574.js

81 ms

effects.1375713574.js

effects.1375713574.js

89 ms

dragdrop.1375713574.js

dragdrop.1375713574.js

92 ms

controls.1375713574.js

controls.1375713574.js

105 ms

slider.1375713574.js

slider.1375713574.js

112 ms

js.1375888244.js

js.1375888244.js

116 ms

form.1425482195.js

form.1425482195.js

118 ms

translate.1375888244.js

translate.1375888244.js

132 ms

cookies.1375888244.js

cookies.1375888244.js

276 ms

ajaxify.1375713574.js

ajaxify.1375713574.js

143 ms

livepipe.1375713574.js

livepipe.1375713574.js

268 ms

window.1437074429.js

window.1437074429.js

268 ms

scrollbar.1375713574.js

scrollbar.1375713574.js

268 ms

calendar.1375713574.js

calendar.1375713574.js

340 ms

calendar-setup.1375713574.js

calendar-setup.1375713574.js

343 ms

window.1375713574.js

window.1375713574.js

344 ms

checkout.1447358148.js

checkout.1447358148.js

343 ms

baobazLivepipe.1425482195.js

baobazLivepipe.1425482195.js

343 ms

jquery-1.11.1.min.1425482196.js

jquery-1.11.1.min.1425482196.js

362 ms

productZoom.1404328819.js

productZoom.1404328819.js

359 ms

baobaz_rwd_nav.1425505981.js

baobaz_rwd_nav.1425505981.js

358 ms

flowtype.1425482196.js

flowtype.1425482196.js

359 ms

scripts.1454964290.js

scripts.1454964290.js

395 ms

swiper-2.7.6.min.1425936600.js

swiper-2.7.6.min.1425936600.js

359 ms

jquery.easing.1.3.1425482196.js

jquery.easing.1.3.1425482196.js

393 ms

jquery.touchSwipe.min.1425482196.js

jquery.touchSwipe.min.1425482196.js

393 ms

conversion.js

conversion.js

26 ms

css

css

132 ms

analytics.js

analytics.js

49 ms

fbevents.js

fbevents.js

48 ms

icons-svgsprite.svg

icons-svgsprite.svg

80 ms

icons-s5aa056b974.png

icons-s5aa056b974.png

198 ms

birks_loader.1425482195.gif

birks_loader.1425482195.gif

111 ms

aaron.1425482195.png

aaron.1425482195.png

72 ms

alpina.1425482195.png

alpina.1425482195.png

75 ms

baume.1425482195.png

baume.1425482195.png

77 ms

birks.1427743414.png

birks.1427743414.png

111 ms

breitling.1425482195.png

breitling.1425482195.png

111 ms

bulgari.1425482195.png

bulgari.1425482195.png

110 ms

cartier.1425482195.png

cartier.1425482195.png

197 ms

corum.1425482195.png

corum.1425482195.png

197 ms

damiani.1425482195.png

damiani.1425482195.png

197 ms

di.1425482195.png

di.1425482195.png

196 ms

dior.1425482195.png

dior.1425482195.png

195 ms

frederique.1425482195.png

frederique.1425482195.png

240 ms

gucci-jewellery.1455735621.png

gucci-jewellery.1455735621.png

238 ms

gucci-watches.1426192006.png

gucci-watches.1426192006.png

240 ms

kwiat.1433166379.png

kwiat.1433166379.png

239 ms

marco.1425482195.png

marco.1425482195.png

238 ms

messika.1425482195.png

messika.1425482195.png

237 ms

mont.1425482195.png

mont.1425482195.png

442 ms

panerai.1425482195.png

panerai.1425482195.png

442 ms

roberto.1425482195.png

roberto.1425482195.png

442 ms

rolex.1429712622.png

rolex.1429712622.png

442 ms

tag.1425482195.png

tag.1425482195.png

442 ms

tudor.1429712622.png

tudor.1429712622.png

439 ms

van.1425482195.png

van.1425482195.png

446 ms

vianna.1425482195.png

vianna.1425482195.png

446 ms

diamond-birks-logo.1426192006.png

diamond-birks-logo.1426192006.png

445 ms

collect

collect

384 ms

collect

collect

385 ms

382 ms

main-texture.png

main-texture.png

384 ms

p22undergroundpro-medium-webfont.woff

p22undergroundpro-medium-webfont.woff

354 ms

p22undergroundpro-demi-webfont.woff

p22undergroundpro-demi-webfont.woff

356 ms

p22undergroundpro-light-webfont.woff

p22undergroundpro-light-webfont.woff

355 ms

home-amourpure.jpg

home-amourpure.jpg

380 ms

home-northstar.jpg

home-northstar.jpg

318 ms

blue-1879.jpg

blue-1879.jpg

317 ms

Birks_1879_FrontView.jpg

Birks_1879_FrontView.jpg

333 ms

bridal_hero.jpg

bridal_hero.jpg

493 ms

home-amoriquecoll.jpg

home-amoriquecoll.jpg

334 ms

neuton-italic-webfont.woff

neuton-italic-webfont.woff

332 ms

neuton-light-webfont.woff

neuton-light-webfont.woff

330 ms

plusone.js

plusone.js

330 ms

MinionPro-Regular.woff

MinionPro-Regular.woff

383 ms

MinionPro-Medium.woff

MinionPro-Medium.woff

383 ms

215 ms

arrow-down-grey.png

arrow-down-grey.png

129 ms

66 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

20 ms

print.1375888244.css

print.1375888244.css

29 ms

SEO Factors

us.maisonbirks.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Us.maisonbirks.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Us.maisonbirks.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

us.maisonbirks.com

Open Graph description is not detected on the main page of US Maison Birks. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: