Report Summary

  • 64

    Performance

    Renders faster than
    78% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

smarketer.de

Smarketer | Google Ads vom Marktführer

Page Load Speed

2.5 sec in total

First Response

324 ms

Resources Loaded

2.1 sec

Page Rendered

156 ms

smarketer.de screenshot

About Website

Welcome to smarketer.de homepage info - get ready to check Smarketer best content for Germany right away, or after learning these important things about smarketer.de

Marktführer in Google Ads ✓ Microsoft Advertising ✓ Kostenfreie SEA-Analyse ✓ © Leistungsbasierte Abrechnung ✓ Persönliche SEA-Experte ✓ CSS-Partner

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Key Findings

We analyzed Smarketer.de page load time and found that the first response time was 324 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

smarketer.de performance score

64

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.9 s

87/100

10%

LCP (Largest Contentful Paint)

Value2.8 s

82/100

25%

SI (Speed Index)

Value3.9 s

83/100

10%

TBT (Total Blocking Time)

Value1,060 ms

25/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value8.8 s

36/100

10%

Network Requests Diagram

smarketer.de

324 ms

www.smarketer.de

344 ms

nZBBDsIwDAQ_hDE98RxkEqe1VDtVnID6e1JV6oWKA-fdmbU8YMhWKVRIuSjcUSzMLbJjcEev68x-GXBcYCms0hQpxmyOIxsXqgzO3RCprGD0wtQsVNkKB_8_rvkpnb8d7S7xPWrmrGRVAoxF4lXFvnr7-hl9Ln6ESeb4A_O2cEni02ma-iOB3uxZebvnAw.css

226 ms

FclBDoAwCATAFxHikxq6NkRBUuDg741znYNXUGyYtvGY8_HkBcceBTJ4U9ydfLZL6Z-SyVkq1_sB.css

306 ms

M9RPTSyu1E1LzEuuTMqv0IczsgpLU4sq9WB8XUM9Yz1zvdzMPAA.css

210 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 64% of them (29 requests) were addressed to the original Smarketer.de, 4% (2 requests) were made to Google-analytics.com and 4% (2 requests) were made to Userlike-cdn-client.s3-eu-west-1.amazonaws.com. The less responsive or slowest element that took the longest time to load (998 ms) belongs to the original domain Smarketer.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 732.5 kB (48%)

Content Size

1.5 MB

After Optimization

809.1 kB

In fact, the total size of Smarketer.de main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 720.8 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 77.4 kB

  • Original 95.3 kB
  • After minification 95.3 kB
  • After compression 17.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 77.4 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 15.1 kB

  • Original 572.1 kB
  • After minification 557.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smarketer images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 510.8 kB

  • Original 720.8 kB
  • After minification 719.6 kB
  • After compression 210.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 510.8 kB or 71% of the original size.

CSS Optimization

-84%

Potential reduce by 129.2 kB

  • Original 153.4 kB
  • After minification 130.4 kB
  • After compression 24.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smarketer.de needs all CSS files to be minified and compressed as it can save up to 129.2 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (65%)

Requests Now

40

After Optimization

14

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smarketer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

smarketer.de accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

smarketer.de best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

smarketer.de SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smarketer.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Smarketer.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Smarketer. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: