Analyze Buy from Tmall, By Tmall English Version

Tmall does not natively have an English version. But English-speakers can still easily buy from, by Tmall English Version Site.

Page load speed analysis

  • 59/100

    Normal result
  • 7

    Successful tests
  • 1

    Failed test
  • First response

    947 ms

  • Resources loaded

    5.3 sec

  • Page rendered

    331 ms

  • Total page load time

    6.6 sec

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We analyzed page load time and found that the first response time was 947 ms and then it took 5.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Page optimization

  • HTML 6.7 kB
    Images 13.3 kB
    Javascripts 10.7 kB
    CSS 9.4 kB

    In fact, the total size of main page is 40.1 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. Images take 13.3 kB which makes up the majority of the site volume.

    • Original 6.7 kB
    • After minification 5.6 kB
    • After compression 2.1 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.1 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 4.6 kB or 69% of the original size.

    • Original 13.3 kB
    • After optimization 5.6 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Tmall English Version needs image optimization as it can save up to 7.7 kB or 58% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

    • Original 10.7 kB
    • After minification 10.7 kB
    • After compression 3.8 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 6.9 kB or 64% of the original size.

    • Original 9.4 kB
    • After minification 8.8 kB
    • After compression 2.4 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 7.0 kB or 75% of the original size.

Network requests diagram

  • style.css
  • jquery-1.8.1.min.js
  • main.js
  • stat.php
  • bg.jpg
  • topbg.png
  • logo_tmall.png
  • icon_socialmedia.png
  • leftmenubg.png
  • icon.png
  • cbg.gif
  • stat.htm
  • core.php
  • 9.gif
  • app.gif

Our browser made a total of 16 requests to load all elements on the main page. We found that 69% of them (11 requests) were addressed to the original, 6% (1 request) were made to and 6% (1 request) were made to The less responsive or slowest element that took the longest time to load (1.8 sec) relates to the external source

Additional info on


The browser has sent 11 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Tmall English Version. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.









Possible request optimization











Good result

IP address

This IP address is dedicated to This is the best domain hosting practice .

Good result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 7199
NS 7199
NS 7199

7199 Mname:
Serial: 2006112401
Refresh: 10800
Retry: 3600
Expire: 604800
Minimum-ttl: 86400

Language and encoding

Normal result


EN en language flag


N/A  language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 11.6% of all visits is United States. Unfortunately, we cannot track the location of server and thus cannot define if the distance between their user base and server can potentially affect the page load time

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Tmall English Version. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

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