Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

urbanprimalist.com

Business Internet | EarthLink

Page Load Speed

1 sec in total

First Response

228 ms

Resources Loaded

686 ms

Page Rendered

100 ms

urbanprimalist.com screenshot

About Website

Visit urbanprimalist.com now to see the best up-to-date Urbanprimalist content and also check out these interesting facts you probably never knew about urbanprimalist.com

EarthLink’s Business Internet is built for small business owners who have a lot on their plate. With free business listings and more, see what we can do.

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Key Findings

We analyzed Urbanprimalist.com page load time and found that the first response time was 228 ms and then it took 786 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

urbanprimalist.com performance score

0

Network Requests Diagram

urbanprimalist.com

228 ms

boxes_gray_back.gif

93 ms

boxes_gray_tc1.gif

92 ms

boxes_gray_tc2.gif

94 ms

boxes_gray_tc3.gif

94 ms

Our browser made a total of 9 requests to load all elements on the main page. We found that 78% of them (7 requests) were addressed to the original Urbanprimalist.com, 22% (2 requests) were made to Count.carrierzone.com. The less responsive or slowest element that took the longest time to load (310 ms) relates to the external source Count.carrierzone.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 51.2 kB (37%)

Content Size

138.7 kB

After Optimization

87.5 kB

In fact, the total size of Urbanprimalist.com main page is 138.7 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. Images take 87.4 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 12.7 kB

  • Original 15.3 kB
  • After minification 11.3 kB
  • After compression 2.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.0 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12.7 kB or 83% of the original size.

Image Optimization

-9%

Potential reduce by 7.9 kB

  • Original 87.4 kB
  • After minification 79.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Urbanprimalist images are well optimized though.

JavaScript Optimization

-85%

Potential reduce by 30.6 kB

  • Original 36.0 kB
  • After minification 23.8 kB
  • After compression 5.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 30.6 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 5 (63%)

Requests Now

8

After Optimization

3

The browser has sent 8 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Urbanprimalist. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

SEO Factors

urbanprimalist.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Urbanprimalist.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Urbanprimalist.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Urbanprimalist. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: