Report Summary

  • 62

    Performance

    Renders faster than
    77% of other websites

  • 70

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 93

    SEO

    Google-friendlier than
    84% of websites

wiins.com

Wisconsin Mutual Insurance Company - Personal, Farm and Commercial Insurance

Page Load Speed

1.6 sec in total

First Response

162 ms

Resources Loaded

392 ms

Page Rendered

1.1 sec

wiins.com screenshot

About Website

Click here to check amazing Wiins content for United States. Otherwise, check out these important facts you probably never knew about wiins.com

We are an insurance carrier in Wisconsin with over 100 years of experience providing Personal Lines, Farm and Commercial Insurance.

Visit wiins.com

Key Findings

We analyzed Wiins.com page load time and found that the first response time was 162 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

wiins.com performance score

62

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value8.0 s

2/100

25%

SI (Speed Index)

Value5.2 s

60/100

10%

TBT (Total Blocking Time)

Value20 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value4.6 s

81/100

10%

Network Requests Diagram

wiins.com

162 ms

copy1011.css

206 ms

wiins_logo.gif

75 ms

625_bigbar.jpg

79 ms

close_spring_pic.jpg

126 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that all of those requests were addressed to Wiins.com and no external sources were called. The less responsive or slowest element that took the longest time to load (255 ms) belongs to the original domain Wiins.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 11.9 kB (11%)

Content Size

109.7 kB

After Optimization

97.9 kB

In fact, the total size of Wiins.com main page is 109.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. Images take 100.5 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 7.3 kB

  • Original 9.3 kB
  • After minification 8.0 kB
  • After compression 2.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.3 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 7.3 kB or 78% of the original size.

Image Optimization

-5%

Potential reduce by 4.6 kB

  • Original 100.5 kB
  • After minification 95.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Wiins images are well optimized though.

Requests Breakdown

We found no issues to fix!

Requests Now

19

After Optimization

19

The browser has sent 19 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Wiins. According to our analytics all requests are already optimized.

Accessibility Review

wiins.com accessibility score

70

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

wiins.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

wiins.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Wiins.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Wiins.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Wiins. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: