4.4 sec in total
196 ms
2.6 sec
1.6 sec
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Visit 10motives.comWe analyzed 10motives.com page load time and found that the first response time was 196 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.
10motives.com performance score
name
value
score
weighting
Value7.1 s
1/100
10%
Value12.0 s
0/100
25%
Value12.5 s
3/100
10%
Value3,610 ms
1/100
30%
Value0.002
100/100
15%
Value18.0 s
3/100
10%
196 ms
490 ms
196 ms
233 ms
88 ms
Our browser made a total of 56 requests to load all elements on the main page. We found that 79% of them (44 requests) were addressed to the original 10motives.com, 5% (3 requests) were made to Cdn-ukwest.onetrust.com and 4% (2 requests) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (667 ms) relates to the external source Dwin1.com.
Page size can be reduced by 249.2 kB (15%)
1.6 MB
1.4 MB
In fact, the total size of 10motives.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.2 MB which makes up the majority of the site volume.
Potential reduce by 62.0 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 62.0 kB or 73% of the original size.
Potential reduce by 21 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. 10 Motives images are well optimized though.
Potential reduce by 187.0 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 187.0 kB or 57% of the original size.
Potential reduce by 178 B
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. 10motives.com has all CSS files already compressed.
Number of requests can be reduced by 21 (40%)
53
32
The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of 10 Motives. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.
10motives.com
196 ms
www.10motives.com
490 ms
OtAutoBlock.js
196 ms
otSDKStub.js
233 ms
homepage.min.css
88 ms
bootstrap.min.css
88 ms
font-awesome.min.css
87 ms
slick.min.css
87 ms
webp-detect.js
85 ms
jquery.min.js
210 ms
jquery-migrate-3.1.0.min.js
211 ms
jquery-ui.min.js
228 ms
bootstrap.min.js
157 ms
slick.min.js
156 ms
basket.min.js
157 ms
ometria.min.js
156 ms
1a7426b4292ea803.js
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global.min.js
156 ms
jquery.hoverIntent.minified.js
156 ms
jquery.cycle.all.min.js
211 ms
geoip.min.js
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seal.js
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7398.js
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v652eace1692a40cfa3763df669d7439c1639079717194
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eae2bb9a-4741-4812-a5c5-c746fbe9208b.json
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dv_2021_03_31_12_38_07_47811.jpg
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logo@2x.png
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logo.svg
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gb-flag.jpg
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ie-flag.jpg
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unionflag.jpg
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category-e-liquids.png
29 ms
refills.png
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devices.png
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accessories.png
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bundles.png
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swirl_pattern.gif
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fontawesome-webfont.woff
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font_1_bold-webfont.woff
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font_1_regular-webfont.woff
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seal_image.php
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10m-desktop.jpg
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pattern.jpg
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www.10motives.com
438 ms
f1520e96-c4e7-43a6-98c6-629633169e96.js
27 ms
10motives.com accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
[aria-*] attributes do not match their roles
ARIA input fields do not have accessible names
Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.
ARIA toggle fields do not have accessible names
[aria-*] attributes do not have valid values
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Image elements do not have [alt] attributes
Links do not have a discernible name
10motives.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Displays images with incorrect aspect ratio
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Issues were logged in the Issues panel in Chrome Devtools
10motives.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise 10motives.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that 10motives.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
10motives.com
Open Graph description is not detected on the main page of 10 Motives. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: