Report Summary

  • 12

    Performance

    Renders faster than
    25% of other websites

  • 33

    Accessibility

    Visual factors better than
    that of 18% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 84

    SEO

    Google-friendlier than
    53% of websites

118billboard.ir

118 بیلبورد | بیلبورد | تبلیغات محیطی | اجاره بیلبورد | Billboard

Page Load Speed

6 sec in total

First Response

788 ms

Resources Loaded

4.6 sec

Page Rendered

604 ms

118billboard.ir screenshot

About Website

Click here to check amazing 118 Billboard content for Iran. Otherwise, check out these important facts you probably never knew about 118billboard.ir

118 بیلبورد | اولین رسانه اشتراک گذاری تبلیغات محیطی | مشاور و مجری تبلیغات محیطی و اجاره بیلبورد های تبلیغاتی و کمپین های تبلیغاتی و بیلبورد تبلیغاتی و بیلبورد تهران

Visit 118billboard.ir

Key Findings

We analyzed 118billboard.ir page load time and found that the first response time was 788 ms and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

118billboard.ir performance score

12

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.7 s

2/100

10%

LCP (Largest Contentful Paint)

Value11.5 s

0/100

25%

SI (Speed Index)

Value11.9 s

4/100

10%

TBT (Total Blocking Time)

Value4,550 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.161

73/100

15%

TTI (Time to Interactive)

Value18.7 s

3/100

10%

Network Requests Diagram

118billboard.ir

788 ms

jquery.js

640 ms

jquery.freshline.boxer.js

456 ms

jquery.freshline.minislides.js

452 ms

jquery.touchwipe.min.js

552 ms

Our browser made a total of 75 requests to load all elements on the main page. We found that 97% of them (73 requests) were addressed to the original 118billboard.ir, 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.6 sec) belongs to the original domain 118billboard.ir.

Page Optimization Overview & Recommendations

Page size can be reduced by 953.5 kB (42%)

Content Size

2.3 MB

After Optimization

1.3 MB

In fact, the total size of 118billboard.ir main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 197.6 kB

  • Original 214.9 kB
  • After minification 96.0 kB
  • After compression 17.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 118.9 kB, which is 55% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 197.6 kB or 92% of the original size.

Image Optimization

-4%

Potential reduce by 48.0 kB

  • Original 1.2 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. 118 Billboard images are well optimized though.

JavaScript Optimization

-79%

Potential reduce by 456.4 kB

  • Original 580.4 kB
  • After minification 493.8 kB
  • After compression 124.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 456.4 kB or 79% of the original size.

CSS Optimization

-88%

Potential reduce by 251.4 kB

  • Original 286.6 kB
  • After minification 220.5 kB
  • After compression 35.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. 118billboard.ir needs all CSS files to be minified and compressed as it can save up to 251.4 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (29%)

Requests Now

69

After Optimization

49

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of 118 Billboard. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

118billboard.ir accessibility score

33

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

118billboard.ir best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

118billboard.ir SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    FA

  • Language Claimed

    FA

  • Encoding

    UTF8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise 118billboard.ir can be misinterpreted by Google and other search engines. Our service has detected that Persian is used on the page, and it matches the claimed language. Our system also found out that 118billboard.ir main page’s claimed encoding is utf8. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of 118 Billboard. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: