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activeinstyle.co.uk screenshot

Report Summary

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    Performance

  • 0

    Accessibility

  • 0

    Best Practices

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    SEO

activeinstyle.co.uk

Active in Style - Stylish Sportswear | Activewear, Yoga & Workout Apparel

Page Load Speed

2.6 sec in total

First Response

300 ms

Resources Loaded

1.9 sec

Page Rendered

419 ms

activeinstyle.co.uk screenshot

About Website

Visit activeinstyle.co.uk now to see the best up-to-date Active In Style content for United Kingdom and also check out these interesting facts you probably never knew about activeinstyle.co.uk

Active in Style - The online fit destination for the worlds most fashionable activewear labels.

Visit activeinstyle.co.uk

Key Findings

We analyzed Activeinstyle.co.uk page load time and found that the first response time was 300 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

activeinstyle.co.uk performance score

0

Network Requests Diagram

www.activeinstyle.co.uk

300 ms

component.css

29 ms

jquery-1.6.min.js

45 ms

modernizr.custom.js

28 ms

rda4mpm.js

165 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 65% of them (67 requests) were addressed to the original Activeinstyle.co.uk, 11% (11 requests) were made to Use.typekit.net and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (650 ms) belongs to the original domain Activeinstyle.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (15%)

Content Size

6.8 MB

After Optimization

5.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Activeinstyle.co.uk main page is 6.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 5.5 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 32.0 kB

  • Original 42.0 kB
  • After minification 38.9 kB
  • After compression 10.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 32.0 kB or 76% of the original size.

Image Optimization

-2%

Potential reduce by 88.2 kB

  • Original 5.5 MB
  • After minification 5.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Active In Style images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 727.5 kB

  • Original 1.0 MB
  • After minification 877.9 kB
  • After compression 296.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 727.5 kB or 71% of the original size.

CSS Optimization

-83%

Potential reduce by 163.4 kB

  • Original 195.9 kB
  • After minification 155.0 kB
  • After compression 32.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Activeinstyle.co.uk needs all CSS files to be minified and compressed as it can save up to 163.4 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 62 (71%)

Requests Now

87

After Optimization

25

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Active In Style. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 41 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.activeinstyle.co.uk

www.activeinstyle.co.uk

300 ms

component.css

component.css

29 ms

jquery-1.6.min.js

jquery-1.6.min.js

45 ms

modernizr.custom.js

modernizr.custom.js

28 ms

rda4mpm.js

rda4mpm.js

165 ms

jqtransform.js

jqtransform.js

30 ms

default.css

default.css

30 ms

styles.css

styles.css

64 ms

widgets.css

widgets.css

42 ms

style.css

style.css

42 ms

style-newssubscribers.css

style-newssubscribers.css

63 ms

cloud-zoom.css

cloud-zoom.css

64 ms

easytabs.css

easytabs.css

66 ms

custommenu.css

custommenu.css

65 ms

jmmegamenu.css

jmmegamenu.css

66 ms

cartview.css

cartview.css

66 ms

jquery.min.js

jquery.min.js

76 ms

jquery.flexslider.js

jquery.flexslider.js

66 ms

jquery.easing.js

jquery.easing.js

67 ms

froogaloop.js

froogaloop.js

66 ms

jquery.fitvid.js

jquery.fitvid.js

67 ms

prototype.js

prototype.js

77 ms

ccard.js

ccard.js

68 ms

validation.js

validation.js

75 ms

builder.js

builder.js

75 ms

effects.js

effects.js

77 ms

dragdrop.js

dragdrop.js

78 ms

controls.js

controls.js

90 ms

slider.js

slider.js

91 ms

js.js

js.js

92 ms

form.js

form.js

91 ms

menu.js

menu.js

93 ms

translate.js

translate.js

92 ms

cookies.js

cookies.js

102 ms

cookie.js

cookie.js

103 ms

jquery_1_4_2_min.js

jquery_1_4_2_min.js

350 ms

script.js

script.js

103 ms

conversion.js

conversion.js

57 ms

font-awesome.css

font-awesome.css

103 ms

component1.css

component1.css

85 ms

group-1.css

group-1.css

95 ms

cloud-zoom.1.0.2.min.js

cloud-zoom.1.0.2.min.js

94 ms

cartview.js

cartview.js

94 ms

snowflakes.js

snowflakes.js

84 ms

custommenu.js

custommenu.js

64 ms

www.activeinstyle.co.uk

www.activeinstyle.co.uk

253 ms

esns_dark2.png

esns_dark2.png

21 ms

logo.png

logo.png

21 ms

28_1456609188.png

28_1456609188.png

263 ms

26_1456222150.png

26_1456222150.png

384 ms

31_1456744843.png

31_1456744843.png

378 ms

30_1.png

30_1.png

339 ms

20_5.png

20_5.png

332 ms

27.png

27.png

292 ms

29.png

29.png

339 ms

4_9.png

4_9.png

308 ms

32.png

32.png

421 ms

couriers-icon.png

couriers-icon.png

332 ms

payment-icon.png

payment-icon.png

342 ms

right-arrow.jpg

right-arrow.jpg

351 ms

i.js

i.js

8 ms

64160e09665195fa2f4716bc513dfaa95a5c7ace.1.js

64160e09665195fa2f4716bc513dfaa95a5c7ace.1.js

44 ms

ld.js

ld.js

25 ms

fbds.js

fbds.js

7 ms

ga.js

ga.js

41 ms

top-tail.gif

top-tail.gif

343 ms

gtm.js

gtm.js

65 ms

224 ms

search-button.gif

search-button.gif

339 ms

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hXjiVErvugD0IQgGeYKzpZzVJ8HVWuBXWaa5S0MUqJ6ffHhUggMdeMJ6Mk6f5Mb.woff

41 ms

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0kB914cn07O3koNvpI8TaVd8oGiDxJErv0QDL38Qv5Cff5-oggMdeMJ6Mk6f5M9.woff

119 ms

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zoViLFQXj_Pc1S-TCYTPuoVf9zVKYYh2kdLhDQycM_GffHdfggMdeMJ6Mk6f5Mw.woff

175 ms

lXkstp752PyVpT9RpbQQRqhH_yTu0tZu2MtGGjH5ds6ffOeUggMdeMJ6Mk6f5MS.woff

lXkstp752PyVpT9RpbQQRqhH_yTu0tZu2MtGGjH5ds6ffOeUggMdeMJ6Mk6f5MS.woff

161 ms

Fx2AS8jeqGf5YM76WlpC_GNtSrshfCEiA0dmTskqX79ffO5UggMdeMJ6Mk6f5Mq.woff

Fx2AS8jeqGf5YM76WlpC_GNtSrshfCEiA0dmTskqX79ffO5UggMdeMJ6Mk6f5Mq.woff

173 ms

650 ms

event

event

31 ms

__utm.gif

__utm.gif

18 ms

loading.gif

loading.gif

302 ms

a1add9acdc0a7393.js

a1add9acdc0a7393.js

318 ms

event

event

185 ms

collect

collect

118 ms

hotjar-101511.js

hotjar-101511.js

173 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

280 ms

close.png

close.png

291 ms

134 ms

pop-up-image1.jpg

pop-up-image1.jpg

267 ms

JFUM4ac4EFCWFg8bn3TqS9L9BVAtsety7JinI2bl2PIffOkUggMdeMJ6Mk6f5Mt.woff

JFUM4ac4EFCWFg8bn3TqS9L9BVAtsety7JinI2bl2PIffOkUggMdeMJ6Mk6f5Mt.woff

67 ms

h1FT5dR3j8O0JRAI-sBCRgoc5TiyS-g0mSeC7aCZVRCffOEUggMdeMJ6Mk6f5gI.woff

h1FT5dR3j8O0JRAI-sBCRgoc5TiyS-g0mSeC7aCZVRCffOEUggMdeMJ6Mk6f5gI.woff

80 ms

VWVU63FuUD_jR6dYcmQsTb_mfQhIgMej2IxDdh71KevffO0UggMdeMJ6Mk6f5Mb.woff

VWVU63FuUD_jR6dYcmQsTb_mfQhIgMej2IxDdh71KevffO0UggMdeMJ6Mk6f5Mb.woff

91 ms

9_Bk2hw0RvMiQ6czDGSKDm6vgyF8WKyVkCz7xfamT36ffOhUggMdeMJ6Mk6f5MS.woff

9_Bk2hw0RvMiQ6czDGSKDm6vgyF8WKyVkCz7xfamT36ffOhUggMdeMJ6Mk6f5MS.woff

102 ms

ga-audiences

ga-audiences

46 ms

25 ms

p.gif

p.gif

146 ms

modules-41154dcc2471ae5ffaca14bb84e00edb.js

modules-41154dcc2471ae5ffaca14bb84e00edb.js

41 ms

event.gif

event.gif

342 ms

visit-data

visit-data

207 ms

print.css

print.css

18 ms

dis.aspx

dis.aspx

189 ms

24 ms

pre-arrow.png

pre-arrow.png

15 ms

next-arrow.png

next-arrow.png

15 ms

roundtrip.js

roundtrip.js

8 ms

FIOCWQA6EFFINH66XOR4XL.js

FIOCWQA6EFFINH66XOR4XL.js

161 ms

SEO Factors

activeinstyle.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Activeinstyle.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Activeinstyle.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

activeinstyle.co.uk

Open Graph description is not detected on the main page of Active In Style. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: