Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 84

    SEO

    Google-friendlier than
    53% of websites

adaptify.com.au

#1 Digital Marketing Agency in Melbourne | Full Digital Marketing Services

Page Load Speed

11.1 sec in total

First Response

431 ms

Resources Loaded

8.6 sec

Page Rendered

2.1 sec

adaptify.com.au screenshot

About Website

Click here to check amazing Adaptify content for Australia. Otherwise, check out these important facts you probably never knew about adaptify.com.au

Leading Digital Marketing Agency in Australia for Digital and Adaptive Marketing. Empower your brand. Call 1300 423 566.

Visit adaptify.com.au

Key Findings

We analyzed Adaptify.com.au page load time and found that the first response time was 431 ms and then it took 10.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

adaptify.com.au performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.1 s

3/100

10%

LCP (Largest Contentful Paint)

Value19.4 s

0/100

25%

SI (Speed Index)

Value13.2 s

2/100

10%

TBT (Total Blocking Time)

Value1,190 ms

21/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value19.8 s

2/100

10%

Network Requests Diagram

adaptify.com.au

431 ms

www.adaptify.com.au

3083 ms

style.min.css

923 ms

public-main.css

758 ms

be.css

1167 ms

Our browser made a total of 188 requests to load all elements on the main page. We found that 15% of them (29 requests) were addressed to the original Adaptify.com.au, 65% (123 requests) were made to Adaptify.b-cdn.net and 11% (20 requests) were made to Lh3.googleusercontent.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Adaptify.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 465.2 kB (15%)

Content Size

3.1 MB

After Optimization

2.6 MB

In fact, the total size of Adaptify.com.au main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.6 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 400.6 kB

  • Original 457.1 kB
  • After minification 442.8 kB
  • After compression 56.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 400.6 kB or 88% of the original size.

Image Optimization

-2%

Potential reduce by 64.5 kB

  • Original 2.6 MB
  • After minification 2.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Adaptify images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 125 B

  • Original 22.3 kB
  • After minification 22.3 kB
  • After compression 22.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 80 (49%)

Requests Now

164

After Optimization

84

The browser has sent 164 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Adaptify. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 34 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

adaptify.com.au accessibility score

83

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

adaptify.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

adaptify.com.au SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adaptify.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adaptify.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Adaptify. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: