2.7 sec in total
167 ms
2.4 sec
137 ms
Click here to check amazing Ad Storm content for United Kingdom. Otherwise, check out these important facts you probably never knew about adstorm.co.uk
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Visit adstorm.co.ukWe analyzed Adstorm.co.uk page load time and found that the first response time was 167 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.
adstorm.co.uk performance score
name
value
score
weighting
Value4.0 s
23/100
10%
Value10.9 s
0/100
25%
Value8.8 s
15/100
10%
Value210 ms
88/100
30%
Value0
100/100
15%
Value12.7 s
14/100
10%
167 ms
26 ms
50 ms
81 ms
60 ms
Our browser made a total of 73 requests to load all elements on the main page. We found that 79% of them (58 requests) were addressed to the original Adstorm.co.uk, 8% (6 requests) were made to Apis.google.com and 3% (2 requests) were made to Googleadservices.com. The less responsive or slowest element that took the longest time to load (669 ms) relates to the external source Developers.google.com.
Page size can be reduced by 225.9 kB (6%)
3.8 MB
3.6 MB
In fact, the total size of Adstorm.co.uk main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 3.5 MB which makes up the majority of the site volume.
Potential reduce by 51.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.9 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 51.9 kB or 81% of the original size.
Potential reduce by 152.0 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ad Storm images are well optimized though.
Potential reduce by 2.2 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.
Potential reduce by 19.8 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adstorm.co.uk needs all CSS files to be minified and compressed as it can save up to 19.8 kB or 77% of the original size.
Number of requests can be reduced by 30 (44%)
68
38
The browser has sent 68 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ad Storm. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.
adstorm.co.uk
167 ms
style.css
26 ms
easySlider.css
50 ms
jquery.js
81 ms
easySlider1.7.js
60 ms
form-hints.js
67 ms
dcjq-mega-menu.css
68 ms
style.css
67 ms
jquery.js
104 ms
jquery-migrate.min.js
102 ms
jquery.dcmegamenu.1.3.4.min.js
103 ms
skin.php
104 ms
skin.php
104 ms
menu.css
116 ms
adstorm.css
116 ms
livehelp_js.php
130 ms
validate.js
123 ms
wp-embed.min.js
123 ms
conversion.js
101 ms
wp-emoji-release.min.js
25 ms
ga.js
93 ms
AdStorm-Website_4.B2B-Marketing-Opportunity-Identifier-metal.jpg
254 ms
header-gradient.png
84 ms
adstorm.png
103 ms
battlecry.png
102 ms
slider-bg.png
85 ms
testimonials-vrsoftware-less-text.jpg
360 ms
AdStorm-Website_sustainable_02.jpg
279 ms
testimonial-top-banner-hadley-exhibition.jpg
341 ms
AdStorm-Website_1.uAPE2_02_header.jpg
340 ms
testimonial-top-banner-lawson-digby.jpg
339 ms
Adstorm-Website-Aug-2011_nature-banner_01.jpg
313 ms
testimonial-top-banner-ht-brigham.jpg
385 ms
the-nature-of-nurture.jpg
337 ms
paper-plane.jpg
358 ms
megaphone.jpg
363 ms
trainer.jpg
364 ms
plusone.js
128 ms
87 ms
footer-gradient.png
31 ms
arrow.png
32 ms
bg_sub_left.png
32 ms
bg_sub.png
34 ms
A1GP.png
34 ms
carling-academy.png
61 ms
environment-agency.png
61 ms
Hadley-Group.png
61 ms
netzsch.png
61 ms
HT-Bingham.png
61 ms
lawson.png
91 ms
open-study-college.png
89 ms
skins.png
90 ms
radio-1.png
81 ms
sell-my-mobile.png
83 ms
SMMT.png
90 ms
TPS.png
122 ms
crixus.png
122 ms
VR-sofware.png
128 ms
douglas-jackson.png
128 ms
Adstorm-Website-Aug-2011_TOP-BANNER_04.png
128 ms
Adstorm-Website-Aug-2011_TOP-BANNER_06.png
127 ms
82 ms
collect
72 ms
cb=gapi.loaded_0
22 ms
cb=gapi.loaded_1
40 ms
follow
49 ms
45 ms
postmessageRelay
46 ms
3604799710-postmessagerelay.js
20 ms
rpc:shindig_random.js
13 ms
developers.google.com
669 ms
cb=gapi.loaded_0
4 ms
adstorm-map.png
181 ms
adstorm.co.uk accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
<frame> or <iframe> elements do not have a title
Image elements do not have [alt] attributes
Links do not have a discernible name
adstorm.co.uk best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Issues were logged in the Issues panel in Chrome Devtools
adstorm.co.uk SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adstorm.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adstorm.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
adstorm.co.uk
Open Graph description is not detected on the main page of Ad Storm. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: