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adventive.com screenshot

Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

adventive.com

Adventive - All-in-One Ad Platform for Rich Media Display & Video Advertising

Page Load Speed

2.1 sec in total

First Response

66 ms

Resources Loaded

1.3 sec

Page Rendered

723 ms

adventive.com screenshot

About Website

Welcome to adventive.com homepage info - get ready to check Adventive best content for United States right away, or after learning these important things about adventive.com

Create stunning HTML5 display and video ads in minutes with Adventive's drag-and-drop ad builder. Design, serve, and analyze rich media campaigns with our unified ad platform built for agencies, brand...

Visit adventive.com

Key Findings

We analyzed Adventive.com page load time and found that the first response time was 66 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

adventive.com performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

51/100

10%

LCP (Largest Contentful Paint)

Value3.1 s

75/100

25%

SI (Speed Index)

Value7.3 s

29/100

10%

TBT (Total Blocking Time)

Value2,700 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.114

86/100

15%

TTI (Time to Interactive)

Value13.5 s

11/100

10%

Network Requests Diagram

adventive.com

66 ms

adventive.com

150 ms

toolbar.css

48 ms

frontend.css

35 ms

bootstrap-optimize.css

34 ms

Our browser made a total of 126 requests to load all elements on the main page. We found that 86% of them (108 requests) were addressed to the original Adventive.com, 2% (3 requests) were made to Googletagmanager.com and 2% (2 requests) were made to Clarity.ms. The less responsive or slowest element that took the longest time to load (711 ms) relates to the external source Sc.lfeeder.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 224.1 kB (16%)

Content Size

1.4 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Adventive.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 517.8 kB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 202.9 kB

  • Original 234.5 kB
  • After minification 234.3 kB
  • After compression 31.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 202.9 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 517.8 kB
  • After minification 517.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Adventive images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 16.0 kB

  • Original 486.8 kB
  • After minification 486.8 kB
  • After compression 470.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 5.2 kB

  • Original 202.4 kB
  • After minification 202.4 kB
  • After compression 197.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adventive.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 90 (94%)

Requests Now

96

After Optimization

6

  • Images
  • JavaScript
  • CSS

The browser has sent 96 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Adventive. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 59 to 1 for JavaScripts and from 33 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

adventive.com

adventive.com

66 ms

adventive.com

adventive.com

150 ms

toolbar.css

toolbar.css

48 ms

frontend.css

frontend.css

35 ms

bootstrap-optimize.css

bootstrap-optimize.css

34 ms

style.css

style.css

38 ms

typography.css

typography.css

45 ms

theme-scheme-dark.min.css

theme-scheme-dark.min.css

47 ms

custom-frontend-lite.min.css

custom-frontend-lite.min.css

58 ms

jet-elements.css

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62 ms

jet-elements-skin.css

jet-elements-skin.css

69 ms

elementor-icons.min.css

elementor-icons.min.css

70 ms

swiper.min.css

swiper.min.css

82 ms

post-5.css

post-5.css

83 ms

custom-pro-frontend-lite.min.css

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86 ms

jet-tricks-frontend.css

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83 ms

post-1348.css

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90 ms

theme-elementor.min.css

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95 ms

fontawesome.min.css

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46 ms

solid.min.css

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53 ms

regular.min.css

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52 ms

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54 ms

lqd-essentials.min.css

lqd-essentials.min.css

51 ms

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51 ms

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52 ms

widget-posts.min.css

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87 ms

widget-animated-headline.min.css

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91 ms

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89 ms

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85 ms

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86 ms

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90 ms

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93 ms

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92 ms

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94 ms

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90 ms

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89 ms

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124 ms

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132 ms

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123 ms

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ScrollTrigger.min.js

157 ms

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120 ms

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liquidDrawShape.min.js

229 ms

liquidAnimatedBlob.min.js

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230 ms

fontfaceobserver.js

fontfaceobserver.js

153 ms

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intersection-observer.js

228 ms

tinycolor-min.js

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226 ms

SplitText.min.js

SplitText.min.js

222 ms

theme.min.js

theme.min.js

252 ms

lottie.min.js

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248 ms

smush-lazy-load.min.js

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243 ms

slick.min.js

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242 ms

jet-plugins.js

jet-plugins.js

243 ms

frontend.js

frontend.js

243 ms

gtm.js

gtm.js

89 ms

t.min.js

t.min.js

218 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

212 ms

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webpack.runtime.min.js

209 ms

frontend-modules.min.js

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209 ms

wp-polyfill-inert.min.js

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210 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

212 ms

wp-polyfill.min.js

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210 ms

hooks.min.js

hooks.min.js

213 ms

i18n.min.js

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210 ms

frontend.min.js

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211 ms

waypoints.min.js

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212 ms

core.min.js

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212 ms

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210 ms

elements-handlers.min.js

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183 ms

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226 ms

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176 ms

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174 ms

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174 ms

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pe1mMImSLYBIv1o4X1M8ce2xCx3yop4tQpF_MeTm0lfGWVpNn64CL7U8upHZIbMV51Q42ptCp5F5bxqqtQ1yiU4GMS5Xs1Ug.ttf

322 ms

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pe1mMImSLYBIv1o4X1M8ce2xCx3yop4tQpF_MeTm0lfGWVpNn64CL7U8upHZIbMV51Q42ptCp5F5bxqqtQ1yiU4GVi5Xs1Ug.ttf

363 ms

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385 ms

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pe1mMImSLYBIv1o4X1M8ce2xCx3yop4tQpF_MeTm0lfGWVpNn64CL7U8upHZIbMV51Q42ptCp5F5bxqqtQ1yiU4GCC5Xs1Ug.ttf

383 ms

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pe1mMImSLYBIv1o4X1M8ce2xCx3yop4tQpF_MeTm0lfGWVpNn64CL7U8upHZIbMV51Q42ptCp5F5bxqqtQ1yiU4G5ClXs1Ug.ttf

469 ms

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533 ms

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510 ms

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532 ms

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530 ms

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material-regular.woff

693 ms

eicons.woff

eicons.woff

654 ms

fa-brands-400.woff

fa-brands-400.woff

654 ms

js

js

51 ms

destination

destination

331 ms

insight.min.js

insight.min.js

328 ms

lftracker_v1_YEgkB8lARbp7ep3Z.js

lftracker_v1_YEgkB8lARbp7ep3Z.js

711 ms

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hotjar-3743280.js

477 ms

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477 ms

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track.js

track.js

297 ms

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317 ms

home_hero@.png

home_hero@.png

400 ms

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125 ms

fb.js

fb.js

160 ms

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124 ms

conversations-embed.js

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125 ms

clarity.js

clarity.js

55 ms

Accessibility Review

adventive.com accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

adventive.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

adventive.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adventive.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adventive.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

adventive.com

Open Graph data is detected on the main page of Adventive. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: