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advv.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

advv.com

招财传媒移动广告交易平台

Page Load Speed

69.5 sec in total

First Response

1.3 sec

Resources Loaded

67.8 sec

Page Rendered

314 ms

advv.com screenshot

About Website

Click here to check amazing Advv content. Otherwise, check out these important facts you probably never knew about advv.com

招财传媒是全球领先的独立第三方移动广告交易平台（AdExchange），其程序化广告交易系统已对接国内全部广告供应方平台（DSP），以实时竞价（RTB）和非实时竞价（Non-RTB)两种方式完成国内超过半数的移动广告交易。同时，招财传媒还聚合了国内外50余家主流的移动广告平台，可供开发者自由选择。

Visit advv.com

Key Findings

We analyzed Advv.com page load time and found that the first response time was 1.3 sec and then it took 68.1 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 18 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

advv.com performance score

0

Network Requests Diagram

813.dragonparking.com

1312 ms

oneclick.css

1277 ms

client2.js

1325 ms

track.js

1499 ms

dp.js

3775 ms

Our browser made a total of 93 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Advv.com, 17% (16 requests) were made to Cpro.baidustatic.com and 14% (13 requests) were made to Pos.baidu.com. The less responsive or slowest element that took the longest time to load (20.5 sec) relates to the external source T10.baidu.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 467.5 kB (33%)

Content Size

1.4 MB

After Optimization

960.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Advv.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 785.4 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 20.4 kB

  • Original 24.4 kB
  • After minification 24.2 kB
  • After compression 4.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 20.4 kB or 84% of the original size.

Image Optimization

-1%

Potential reduce by 5.6 kB

  • Original 785.4 kB
  • After minification 779.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Advv images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 439.7 kB

  • Original 615.2 kB
  • After minification 615.1 kB
  • After compression 175.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 439.7 kB or 71% of the original size.

CSS Optimization

-68%

Potential reduce by 1.8 kB

  • Original 2.6 kB
  • After minification 2.4 kB
  • After compression 845 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Advv.com needs all CSS files to be minified and compressed as it can save up to 1.8 kB or 68% of the original size.

Requests Breakdown

Number of requests can be reduced by 24 (32%)

Requests Now

74

After Optimization

50

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 74 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advv. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

813.dragonparking.com

813.dragonparking.com

1312 ms

oneclick.css

oneclick.css

1277 ms

client2.js

client2.js

1325 ms

track.js

track.js

1499 ms

dp.js

dp.js

3775 ms

ci.js

ci.js

2419 ms

c.js

c.js

1273 ms

f.js

f.js

1275 ms

f.js

f.js

3592 ms

qq.jpg

qq.jpg

467 ms

biz2.jpg

biz2.jpg

8940 ms

gctm

gctm

912 ms

gctm

gctm

2321 ms

gctm

gctm

1181 ms

uijs.php

uijs.php

2428 ms

uijs.php

uijs.php

2082 ms

gctm

gctm

1003 ms

uijs.php

uijs.php

3270 ms

gctm

gctm

1736 ms

gctm

gctm

1858 ms

ls.js

ls.js

348 ms

ls_flowbar.js

ls_flowbar.js

641 ms

gctm

gctm

3172 ms

gctm

gctm

1235 ms

home

home

982 ms

gctm

gctm

6504 ms

gctm

gctm

4610 ms

jquery_a4373ccd.js

jquery_a4373ccd.js

7475 ms

gctm

gctm

3216 ms

xuanfu_close.png

xuanfu_close.png

674 ms

bg.png

bg.png

659 ms

gctm

gctm

818 ms

adx.php

adx.php

2004 ms

u=1539087117,1142082672&fm=76

u=1539087117,1142082672&fm=76

979 ms

u=1852566170,2737401943&fm=76

u=1852566170,2737401943&fm=76

5759 ms

u=3551235436,3523853201&fm=76

u=3551235436,3523853201&fm=76

2633 ms

bg.png

bg.png

603 ms

u=1618580013,1134049270&fm=76

u=1618580013,1134049270&fm=76

20155 ms

u=1063916820,1256237774&fm=76

u=1063916820,1256237774&fm=76

18020 ms

u=2069304786,2473075070&fm=76

u=2069304786,2473075070&fm=76

1625 ms

u=3474618239,3887721341&fm=76

u=3474618239,3887721341&fm=76

20154 ms

u=247489637,215330487&fm=76

u=247489637,215330487&fm=76

20154 ms

reduce_bd-logo1_oper.png

reduce_bd-logo1_oper.png

626 ms

cpro.js

cpro.js

1131 ms

icon_14px.png

icon_14px.png

1211 ms

sync.htm

sync.htm

1470 ms

adx.php

adx.php

1383 ms

u=1952165730,2783937158&fm=76

u=1952165730,2783937158&fm=76

20480 ms

u=1524783114,2158374537&fm=76

u=1524783114,2158374537&fm=76

7765 ms

u=670502524,3988544191&fm=76

u=670502524,3988544191&fm=76

7054 ms

u=917210101,1928570698&fm=76

u=917210101,1928570698&fm=76

3705 ms

u=1738958701,2581546961&fm=76

u=1738958701,2581546961&fm=76

16784 ms

u=3487477169,3169452735&fm=76

u=3487477169,3169452735&fm=76

20477 ms

u=1683668816,1216567831&fm=76

u=1683668816,1216567831&fm=76

10083 ms

adx.php

adx.php

1307 ms

adx.php

adx.php

1266 ms

cpro.js

cpro.js

559 ms

adx.php

adx.php

1091 ms

sync.htm

sync.htm

441 ms

u=1474580414,2089030550&fm=76

u=1474580414,2089030550&fm=76

20448 ms

u=3724003553,4288511631&fm=76

u=3724003553,4288511631&fm=76

7187 ms

u=1530328697,2444142394&fm=76

u=1530328697,2444142394&fm=76

20448 ms

u=1648690163,2133814648&fm=76

u=1648690163,2133814648&fm=76

20448 ms

u=1324301525,2489217917&fm=76

u=1324301525,2489217917&fm=76

20448 ms

u=1848525620,2602537256&fm=76

u=1848525620,2602537256&fm=76

19792 ms

icon_12px.png

icon_12px.png

257 ms

closefeedback.min.js

closefeedback.min.js

280 ms

reduce_promotion_oper.png

reduce_promotion_oper.png

572 ms

bd_logo.png

bd_logo.png

581 ms

bg_rb.png

bg_rb.png

581 ms

adx.php

adx.php

443 ms

u=3544409157,4019166995&fm=76

u=3544409157,4019166995&fm=76

1672 ms

u=1735644204,2113704943&fm=76

u=1735644204,2113704943&fm=76

20072 ms

u=647231457,1085438738&fm=76

u=647231457,1085438738&fm=76

20069 ms

u=1677621282,2142096088&fm=76

u=1677621282,2142096088&fm=76

9332 ms

u=3492775180,3053852274&fm=76

u=3492775180,3053852274&fm=76

3739 ms

u=3913838749,4024875161&fm=76

u=3913838749,4024875161&fm=76

13916 ms

u=1182063673,1474605711&fm=76

u=1182063673,1474605711&fm=76

12527 ms

u=272191502,886421432&fm=76

u=272191502,886421432&fm=76

18317 ms

u=3099914519,3438159371&fm=76

u=3099914519,3438159371&fm=76

19778 ms

u=965622740,1214875691&fm=76

u=965622740,1214875691&fm=76

20065 ms

u=1653478256,2474524836&fm=76

u=1653478256,2474524836&fm=76

20065 ms

u=3059151468,3543266969&fm=76

u=3059151468,3543266969&fm=76

10409 ms

u=3956582382,3843018645&fm=76

u=3956582382,3843018645&fm=76

12796 ms

u=2016107463,2375677431&fm=76

u=2016107463,2375677431&fm=76

19839 ms

u=1774627084,2668885136&fm=76

u=1774627084,2668885136&fm=76

19839 ms

u=852391891,1035378621&fm=76

u=852391891,1035378621&fm=76

13671 ms

u=1333879337,2081791155&fm=76

u=1333879337,2081791155&fm=76

19839 ms

u=1622491556,2204449584&fm=76

u=1622491556,2204449584&fm=76

19838 ms

arrow_left_60_e700a3bb.png

arrow_left_60_e700a3bb.png

3737 ms

arrow_left_50_1dfda915.png

arrow_left_50_1dfda915.png

706 ms

1.gif

1.gif

448 ms

o.htm

o.htm

19972 ms

SEO Factors

advv.com SEO score

0

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advv.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Advv.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

advv.com

Open Graph description is not detected on the main page of Advv. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: