Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

aepdirect.com

Homepage - AEP(Scotland) Ltd

Page Load Speed

887 ms in total

First Response

156 ms

Resources Loaded

653 ms

Page Rendered

78 ms

aepdirect.com screenshot

About Website

Click here to check amazing AEP Direct content for Belarus. Otherwise, check out these important facts you probably never knew about aepdirect.com

Visit aepdirect.com

Key Findings

We analyzed Aepdirect.com page load time and found that the first response time was 156 ms and then it took 731 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster. This domain responded with an error, which can significantly jeopardize Aepdirect.com rating and web reputation

Performance Metrics

aepdirect.com performance score

0

Network Requests Diagram

www.aepdirect.com

156 ms

_Incapsula_Resource

42 ms

_Incapsula_Resource

28 ms

_Incapsula_Resource

44 ms

challenge

69 ms

Our browser made a total of 10 requests to load all elements on the main page. We found that 40% of them (4 requests) were addressed to the original Aepdirect.com, 30% (3 requests) were made to Google.com and 20% (2 requests) were made to Content.incapsula.com. The less responsive or slowest element that took the longest time to load (156 ms) belongs to the original domain Aepdirect.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 416.6 kB (53%)

Content Size

786.6 kB

After Optimization

370.0 kB

In fact, the total size of Aepdirect.com main page is 786.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Javascripts take 507.1 kB which makes up the majority of the site volume.

HTML Optimization

-41%

Potential reduce by 344 B

  • Original 841 B
  • After minification 841 B
  • After compression 497 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 344 B or 41% of the original size.

Image Optimization

-36%

Potential reduce by 65.9 kB

  • Original 182.4 kB
  • After minification 116.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, AEP Direct needs image optimization as it can save up to 65.9 kB or 36% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-53%

Potential reduce by 270.5 kB

  • Original 507.1 kB
  • After minification 506.1 kB
  • After compression 236.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 270.5 kB or 53% of the original size.

CSS Optimization

-83%

Potential reduce by 79.9 kB

  • Original 96.2 kB
  • After minification 69.8 kB
  • After compression 16.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Aepdirect.com needs all CSS files to be minified and compressed as it can save up to 79.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (50%)

Requests Now

8

After Optimization

4

The browser has sent 8 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AEP Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

aepdirect.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Aepdirect.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Aepdirect.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of AEP Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: