Tools & Wizards About Us
americanretailusa.com screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 68

    Accessibility

    Visual factors better than
    that of 33% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 88

    SEO

    Google-friendlier than
    65% of websites

americanretailusa.com

American Retail | Your Personal Shopping Guide to All Things Made in the USA

Page Load Speed

2.3 sec in total

First Response

130 ms

Resources Loaded

1.8 sec

Page Rendered

384 ms

americanretailusa.com screenshot

About Website

Click here to check amazing American Retail USA content. Otherwise, check out these important facts you probably never knew about americanretailusa.com

American Retail is your personal shopping guide to all things Made in the USA. Browse through hundreds of great American made brands and save your favorites for future reference by adding them to your...

Visit americanretailusa.com

Key Findings

We analyzed Americanretailusa.com page load time and found that the first response time was 130 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

americanretailusa.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value20.2 s

0/100

25%

SI (Speed Index)

Value7.2 s

30/100

10%

TBT (Total Blocking Time)

Value3,180 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.801

5/100

15%

TTI (Time to Interactive)

Value15.8 s

6/100

10%

Network Requests Diagram

americanretailusa.com

130 ms

www.americanretailusa.com

525 ms

adsbygoogle.js

44 ms

global.css

123 ms

homepage.css

195 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 91% of them (62 requests) were addressed to the original Americanretailusa.com, 6% (4 requests) were made to Fonts.gstatic.com and 1% (1 request) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (696 ms) belongs to the original domain Americanretailusa.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 385.5 kB (5%)

Content Size

7.3 MB

After Optimization

7.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Americanretailusa.com main page is 7.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 7.1 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 85.5 kB

  • Original 107.6 kB
  • After minification 98.8 kB
  • After compression 22.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.5 kB or 79% of the original size.

Image Optimization

-4%

Potential reduce by 255.3 kB

  • Original 7.1 MB
  • After minification 6.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. American Retail USA images are well optimized though.

JavaScript Optimization

-28%

Potential reduce by 43.6 kB

  • Original 154.1 kB
  • After minification 154.0 kB
  • After compression 110.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 43.6 kB or 28% of the original size.

CSS Optimization

-19%

Potential reduce by 1.0 kB

  • Original 5.5 kB
  • After minification 5.5 kB
  • After compression 4.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Americanretailusa.com needs all CSS files to be minified and compressed as it can save up to 1.0 kB or 19% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (19%)

Requests Now

62

After Optimization

50

  • Images
  • JavaScript
  • CSS

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of American Retail USA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

americanretailusa.com

americanretailusa.com

130 ms

www.americanretailusa.com

www.americanretailusa.com

525 ms

adsbygoogle.js

adsbygoogle.js

44 ms

global.css

global.css

123 ms

homepage.css

homepage.css

195 ms

brand-slider.css

brand-slider.css

188 ms

footer.css

footer.css

186 ms

jquery.js

jquery.js

315 ms

cookies.js

cookies.js

185 ms

global.js

global.js

190 ms

wishlist.js

wishlist.js

180 ms

slideshow.js

slideshow.js

179 ms

brand-slider.js

brand-slider.js

178 ms

leader.js

leader.js

178 ms

fade-effects.js

fade-effects.js

178 ms

css

css

30 ms

AmericanRetail.png

AmericanRetail.png

129 ms

menu-icon.png

menu-icon.png

70 ms

NWT3K-WomensActivewear.jpg

NWT3K-WomensActivewear.jpg

292 ms

Kane11-MensSocks.jpg

Kane11-MensSocks.jpg

129 ms

Rogue-GirlsClothes.jpg

Rogue-GirlsClothes.jpg

72 ms

BigBarker-PetBed.jpg

BigBarker-PetBed.jpg

188 ms

HookAndAlbert-CufflinksLapels.jpg

HookAndAlbert-CufflinksLapels.jpg

195 ms

SangamonReclaimed-Decor.jpg

SangamonReclaimed-Decor.jpg

198 ms

MaxxAndUnicorn-TechAccessories.jpg

MaxxAndUnicorn-TechAccessories.jpg

197 ms

TrinityForge-BuildingSupplies.jpg

TrinityForge-BuildingSupplies.jpg

559 ms

ColorStreet-Cosmetics.jpg

ColorStreet-Cosmetics.jpg

252 ms

SearchGlass.png

SearchGlass.png

258 ms

BuyingAmerican.jpg

BuyingAmerican.jpg

319 ms

RightArrow.png

RightArrow.png

270 ms

LeftArrow.png

LeftArrow.png

317 ms

SlideshowFocus.png

SlideshowFocus.png

323 ms

LodgeLogo.jpg

LodgeLogo.jpg

339 ms

PistolLakeLogo.png

PistolLakeLogo.png

358 ms

WestoneLogo.jpg

WestoneLogo.jpg

388 ms

DuluthPackLogo.png

DuluthPackLogo.png

387 ms

OscarMike.jpg

OscarMike.jpg

391 ms

CorbeLogo.jpg

CorbeLogo.jpg

411 ms

AmericanSkillet.png

AmericanSkillet.png

613 ms

TwoLiDesign.png

TwoLiDesign.png

630 ms

SolidMfgCo.png

SolidMfgCo.png

527 ms

JulyNine.png

JulyNine.png

696 ms

SearchGlass.png

SearchGlass.png

478 ms

Heart.png

Heart.png

542 ms

Click.png

Click.png

590 ms

Shop.png

Shop.png

604 ms

DukeCannon-HairCare.jpg

DukeCannon-HairCare.jpg

621 ms

DukeCannon-SkinCare.jpg

DukeCannon-SkinCare.jpg

654 ms

DukeCannon-FragranceDeodorant.jpg

DukeCannon-FragranceDeodorant.jpg

670 ms

Instagram.png

Instagram.png

674 ms

Pintrest.png

Pintrest.png

687 ms

Twitter.png

Twitter.png

681 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

20 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

31 ms

ke85OhoaMkR6-hSn7kbHVoFf7ZfgMPr_lbkMFQ.ttf

ke85OhoaMkR6-hSn7kbHVoFf7ZfgMPr_lbkMFQ.ttf

20 ms

ke80OhoaMkR6-hSn7kbHVoFf7ZfgMPr_nQIpBcwXKw.ttf

ke80OhoaMkR6-hSn7kbHVoFf7ZfgMPr_nQIpBcwXKw.ttf

19 ms

Facebook.png

Facebook.png

651 ms

Youtube.png

Youtube.png

663 ms

AmericanRetailAppAndroid.png

AmericanRetailAppAndroid.png

620 ms

CreateAccount.jpg

CreateAccount.jpg

628 ms

BLOG.png

BLOG.png

631 ms

LetsGetSocial2.jpg

LetsGetSocial2.jpg

567 ms

SlideshowNoFocus.png

SlideshowNoFocus.png

588 ms

InstagramHover.png

InstagramHover.png

602 ms

PintrestHover.png

PintrestHover.png

558 ms

TwitterHover.png

TwitterHover.png

563 ms

FacebookHover.png

FacebookHover.png

556 ms

YoutubeHover.png

YoutubeHover.png

558 ms

Accessibility Review

americanretailusa.com accessibility score

68

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

<input type="image"> elements do not have [alt] text

High

Links do not have a discernible name

Best Practices

americanretailusa.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

americanretailusa.com SEO score

88

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Americanretailusa.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Americanretailusa.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

americanretailusa.com

Open Graph description is not detected on the main page of American Retail USA. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: