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americastore.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

americastore.com

Page Load Speed

8.8 sec in total

First Response

2.5 sec

Resources Loaded

5.8 sec

Page Rendered

405 ms

americastore.com screenshot

About Website

Visit americastore.com now to see the best up-to-date Americastore content and also check out these interesting facts you probably never knew about americastore.com

With more than 160 stores, Marshall Retail Group is America’s largest, independent specialty retailer in the casino-resort and airport marketplace.

Visit americastore.com

Key Findings

We analyzed Americastore.com page load time and found that the first response time was 2.5 sec and then it took 6.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

americastore.com performance score

0

Network Requests Diagram

americastore.com

2505 ms

marshallretailgroup.com

2034 ms

css

23 ms

autoptimize_1fcc2d25119eff2de7e3d42442d2b76c.js

135 ms

analytics.js

36 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Americastore.com, 87% (59 requests) were made to Marshallretailgroup.com and 6% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain Americastore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 355.7 kB (7%)

Content Size

5.5 MB

After Optimization

5.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Americastore.com main page is 5.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 5.1 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 47.5 kB

  • Original 56.9 kB
  • After minification 56.9 kB
  • After compression 9.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 47.5 kB or 84% of the original size.

Image Optimization

-2%

Potential reduce by 94.8 kB

  • Original 5.1 MB
  • After minification 5.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Americastore images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 187.2 kB

  • Original 278.1 kB
  • After minification 278.0 kB
  • After compression 90.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 187.2 kB or 67% of the original size.

CSS Optimization

-56%

Potential reduce by 26.2 kB

  • Original 46.8 kB
  • After minification 46.6 kB
  • After compression 20.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Americastore.com needs all CSS files to be minified and compressed as it can save up to 26.2 kB or 56% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

62

After Optimization

62

  • Images
  • JavaScript
  • CSS

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Americastore. According to our analytics all requests are already optimized.

Network Requests Diagram

americastore.com

americastore.com

2505 ms

marshallretailgroup.com

marshallretailgroup.com

2034 ms

css

css

23 ms

autoptimize_1fcc2d25119eff2de7e3d42442d2b76c.js

autoptimize_1fcc2d25119eff2de7e3d42442d2b76c.js

135 ms

analytics.js

analytics.js

36 ms

mrg-logo.png

mrg-logo.png

230 ms

America-2-1400x500.jpg

America-2-1400x500.jpg

679 ms

Lick-Storefront-II-Kids-1400x500.jpg

Lick-Storefront-II-Kids-1400x500.jpg

672 ms

Misura-@-MGM-Grand-1400x500.jpg

Misura-@-MGM-Grand-1400x500.jpg

613 ms

NY-Minute-Store--1400x500.jpg

NY-Minute-Store--1400x500.jpg

676 ms

Flight-Stop-3-1400x500.jpg

Flight-Stop-3-1400x500.jpg

511 ms

Bella-Scarpa-1400x500.jpg

Bella-Scarpa-1400x500.jpg

658 ms

Marshall-Rousso-1400x500.jpg

Marshall-Rousso-1400x500.jpg

729 ms

Carina-2-1400x500.jpg

Carina-2-1400x500.jpg

867 ms

mrg-logo-square.png

mrg-logo-square.png

713 ms

men.png

men.png

736 ms

women.png

women.png

743 ms

news-gifts.png

news-gifts.png

746 ms

souvenir.png

souvenir.png

769 ms

candy.png

candy.png

784 ms

licensed.png

licensed.png

802 ms

airports.png

airports.png

806 ms

casinos.png

casinos.png

810 ms

aka-solid-black-01-240x144.jpg

aka-solid-black-01-240x144.jpg

824 ms

AKA-Sports-240x144.jpg

AKA-Sports-240x144.jpg

839 ms

America-Logo-Vector-01-240x144.jpg

America-Logo-Vector-01-240x144.jpg

868 ms

Bella-Scarpa-Framed-Logo-Color.2.19.13-01-240x144.jpg

Bella-Scarpa-Framed-Logo-Color.2.19.13-01-240x144.jpg

871 ms

Borgata-Co.final-01-240x144.jpg

Borgata-Co.final-01-240x144.jpg

873 ms

Borgata-Collection.final-01-240x144.jpg

Borgata-Collection.final-01-240x144.jpg

878 ms

BRATS_final-01-240x144.jpg

BRATS_final-01-240x144.jpg

895 ms

Carina-Logo.final-01-240x144.jpg

Carina-Logo.final-01-240x144.jpg

928 ms

CiaoLogoFinal-01-240x144.jpg

CiaoLogoFinal-01-240x144.jpg

933 ms

Crislu-thumb.jpg

Crislu-thumb.jpg

936 ms

13244_ESSENTIALS-Converted-01-240x144.jpg

13244_ESSENTIALS-Converted-01-240x144.jpg

937 ms

flight_stop_logo_CS5_FINAL-01-240x144.jpg

flight_stop_logo_CS5_FINAL-01-240x144.jpg

934 ms

LVHD-Logo-01-240x144.jpg

LVHD-Logo-01-240x144.jpg

952 ms

havana_sundries-01-240x144.jpg

havana_sundries-01-240x144.jpg

991 ms

KidsCamp-240x144.jpg

KidsCamp-240x144.jpg

997 ms

f_NYminute_color-01-240x144.jpg

f_NYminute_color-01-240x144.jpg

988 ms

082115_SLS_GOODS_LOGO-240x144-Thumb.jpg

082115_SLS_GOODS_LOGO-240x144-Thumb.jpg

999 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

57 ms

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

58 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

58 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

58 ms

collect

collect

164 ms

collect

collect

183 ms

autoptimize_2467dd8bfa5858a78ee396322cae9db2.css

autoptimize_2467dd8bfa5858a78ee396322cae9db2.css

797 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

826 ms

082115_SLS_HERS_LOGO-thumb-240x144.jpg

082115_SLS_HERS_LOGO-thumb-240x144.jpg

542 ms

Marshall-Rousso-01-240x144.jpg

Marshall-Rousso-01-240x144.jpg

506 ms

Kid-Kastle-01-240x144.jpg

Kid-Kastle-01-240x144.jpg

460 ms

K_script-logo-Converted-01-240x144.jpg

K_script-logo-Converted-01-240x144.jpg

447 ms

LICK_sm4c_whatcolor-01-240x144.jpg

LICK_sm4c_whatcolor-01-240x144.jpg

443 ms

Paradiso-Logo-01-240x144.jpg

Paradiso-Logo-01-240x144.jpg

442 ms

Misura.final-01-240x144.jpg

Misura.final-01-240x144.jpg

407 ms

PH-This-That-Stuff-The-Store-01-240x144.jpg

PH-This-That-Stuff-The-Store-01-240x144.jpg

400 ms

Ruby-Blue-Color.final-01-240x144.jpg

Ruby-Blue-Color.final-01-240x144.jpg

399 ms

SMS_Logo_FNL-01-240x144.jpg

SMS_Logo_FNL-01-240x144.jpg

396 ms

Shoooz-Logo.final-01-240x144.jpg

Shoooz-Logo.final-01-240x144.jpg

405 ms

Strat-Gift-Shop-01-240x144.jpg

Strat-Gift-Shop-01-240x144.jpg

381 ms

Swarovski-Logo-01-240x144.jpg

Swarovski-Logo-01-240x144.jpg

379 ms

TOC-Logo-Final-01-240x144.jpg

TOC-Logo-Final-01-240x144.jpg

392 ms

Travelab-logo-240-x-144.jpg

Travelab-logo-240-x-144.jpg

395 ms

Tumi-240x144.jpg

Tumi-240x144.jpg

394 ms

Vancouver-Marketplace-logo-240-x-144.jpg

Vancouver-Marketplace-logo-240-x-144.jpg

433 ms

WLV-Logo-240x144.png

WLV-Logo-240x144.png

376 ms

10DollarsAndUp-240x144.jpg

10DollarsAndUp-240x144.jpg

352 ms

Everything-10-Logo-Vertical.final-01-240x144.jpg

Everything-10-Logo-Vertical.final-01-240x144.jpg

391 ms

SEO Factors

americastore.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Americastore.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Americastore.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

americastore.com

Open Graph data is detected on the main page of Americastore. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: