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apeal.co.uk screenshot

Report Summary

  • 93

    Performance

    Renders faster than
    93% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

apeal.co.uk

Home

Page Load Speed

1.2 sec in total

First Response

281 ms

Resources Loaded

845 ms

Page Rendered

80 ms

apeal.co.uk screenshot

About Website

Visit apeal.co.uk now to see the best up-to-date Apeal content and also check out these interesting facts you probably never knew about apeal.co.uk

Apeal Design, based in Gedney Hill, Lincolnshire, graphic designers producing websites and designs for any printed media. Also print and short run CD production.

Visit apeal.co.uk

Key Findings

We analyzed Apeal.co.uk page load time and found that the first response time was 281 ms and then it took 925 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

apeal.co.uk performance score

93

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

75/100

10%

LCP (Largest Contentful Paint)

Value2.8 s

83/100

25%

SI (Speed Index)

Value2.3 s

99/100

10%

TBT (Total Blocking Time)

Value60 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value2.4 s

98/100

10%

Network Requests Diagram

apeal.co.uk

281 ms

ga.js

9 ms

basic.css

81 ms

CSScriptLib.js

160 ms

__utm.gif

18 ms

Our browser made a total of 19 requests to load all elements on the main page. We found that 89% of them (17 requests) were addressed to the original Apeal.co.uk, 11% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (281 ms) belongs to the original domain Apeal.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 5.9 kB (5%)

Content Size

126.1 kB

After Optimization

120.2 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Apeal.co.uk main page is 126.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 101.0 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 5.9 kB

  • Original 8.0 kB
  • After minification 7.2 kB
  • After compression 2.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.9 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 101.0 kB
  • After minification 101.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Apeal images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

16

After Optimization

16

  • Images
  • JavaScript

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Apeal. According to our analytics all requests are already optimized.

Network Requests Diagram

apeal.co.uk

apeal.co.uk

281 ms

ga.js

ga.js

9 ms

basic.css

basic.css

81 ms

CSScriptLib.js

CSScriptLib.js

160 ms

__utm.gif

__utm.gif

18 ms

menu_htmlimage.jpg

menu_htmlimage.jpg

107 ms

menu_htmlimage1.jpg

menu_htmlimage1.jpg

161 ms

menu_htmlimage2.jpg

menu_htmlimage2.jpg

160 ms

menu_htmlimage3.jpg

menu_htmlimage3.jpg

159 ms

lm_single_pixel_gif.gif

lm_single_pixel_gif.gif

160 ms

home-bg.jpg

home-bg.jpg

237 ms

menu_htmlimageov.jpg

menu_htmlimageov.jpg

81 ms

menu_htmlimagedn.jpg

menu_htmlimagedn.jpg

83 ms

menu_htmlimage1ov.jpg

menu_htmlimage1ov.jpg

85 ms

menu_htmlimage1dn.jpg

menu_htmlimage1dn.jpg

85 ms

menu_htmlimage2ov.jpg

menu_htmlimage2ov.jpg

83 ms

menu_htmlimage2dn.jpg

menu_htmlimage2dn.jpg

81 ms

menu_htmlimage3ov.jpg

menu_htmlimage3ov.jpg

163 ms

menu_htmlimage3dn.jpg

menu_htmlimage3dn.jpg

164 ms

Accessibility Review

apeal.co.uk accessibility score

92

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

apeal.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

apeal.co.uk SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Apeal.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Apeal.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

apeal.co.uk

Open Graph description is not detected on the main page of Apeal. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: