Tools & Wizards About Us
aromatizetrade.co.uk screenshot

Report Summary

  • 8

    Performance

    Renders faster than
    22% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 63% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

aromatizetrade.co.uk

Wholesale Candle & Accessories | Aromatize Ltd online shop

Page Load Speed

4.2 sec in total

First Response

232 ms

Resources Loaded

3.6 sec

Page Rendered

320 ms

aromatizetrade.co.uk screenshot

About Website

Visit aromatizetrade.co.uk now to see the best up-to-date Aromatize Trade content and also check out these interesting facts you probably never knew about aromatizetrade.co.uk

Distributor for Michel Design Works US in the UK and Ireland. Exclusive distributor worldwide for Sleep Sakes, Aroma Accessories, and Woodbridge Home Fragrance.

Visit aromatizetrade.co.uk

Key Findings

We analyzed Aromatizetrade.co.uk page load time and found that the first response time was 232 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

aromatizetrade.co.uk performance score

8

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value15.6 s

0/100

25%

SI (Speed Index)

Value10.4 s

8/100

10%

TBT (Total Blocking Time)

Value8,550 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.331

34/100

15%

TTI (Time to Interactive)

Value17.8 s

4/100

10%

Network Requests Diagram

aromatizetrade.co.uk

232 ms

www.aromatizetrade.co.uk

614 ms

hotjar-512750.js

714 ms

js

715 ms

bundle.css

1070 ms

Our browser made a total of 91 requests to load all elements on the main page. We found that 18% of them (16 requests) were addressed to the original Aromatizetrade.co.uk, 66% (60 requests) were made to S3-eu-west-1.amazonaws.com and 2% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.3 sec) relates to the external source S3-eu-west-1.amazonaws.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (21%)

Content Size

6.3 MB

After Optimization

5.0 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Aromatizetrade.co.uk main page is 6.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 5.9 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 100.6 kB

  • Original 114.1 kB
  • After minification 106.7 kB
  • After compression 13.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 100.6 kB or 88% of the original size.

Image Optimization

-18%

Potential reduce by 1.0 MB

  • Original 5.9 MB
  • After minification 4.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Aromatize Trade needs image optimization as it can save up to 1.0 MB or 18% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-61%

Potential reduce by 187.7 kB

  • Original 307.6 kB
  • After minification 307.6 kB
  • After compression 120.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 187.7 kB or 61% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (22%)

Requests Now

87

After Optimization

68

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Aromatize Trade. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

aromatizetrade.co.uk

aromatizetrade.co.uk

232 ms

www.aromatizetrade.co.uk

www.aromatizetrade.co.uk

614 ms

hotjar-512750.js

hotjar-512750.js

714 ms

js

js

715 ms

bundle.css

bundle.css

1070 ms

bundle.css

bundle.css

1116 ms

bundle.css

bundle.css

1116 ms

bundle.css

bundle.css

1140 ms

bundle.css

bundle.css

1116 ms

bundle.css

bundle.css

1133 ms

bundle.css

bundle.css

1616 ms

bundle.css

bundle.css

1511 ms

jquery-1.10.2.min.js

jquery-1.10.2.min.js

1525 ms

jquery-migrate-1.2.1.min.js

jquery-migrate-1.2.1.min.js

1452 ms

jquery-ui-1.9.2.min.js

jquery-ui-1.9.2.min.js

1606 ms

primarybundle.js

primarybundle.js

1561 ms

jfilter_menu_builder_type_4.js

jfilter_menu_builder_type_4.js

1799 ms

aromatize-webwithtrademark002.png

aromatize-webwithtrademark002.png

1131 ms

extrabundle.min.js

extrabundle.min.js

1495 ms

css

css

848 ms

search.png

search.png

1285 ms

1._aroma_accessories.png

1._aroma_accessories.png

1639 ms

2._woodbridge.png

2._woodbridge.png

1638 ms

3._sleep_sakes.png

3._sleep_sakes.png

1490 ms

4._michel_design_works.png

4._michel_design_works.png

1521 ms

5._village_candle.png

5._village_candle.png

1522 ms

6._liquid_fragrance.png

6._liquid_fragrance.png

1683 ms

1._mdw_xmas.png

1._mdw_xmas.png

1639 ms

2._woodbridge.png

2._woodbridge.png

1643 ms

3._aroma_accessories.png

3._aroma_accessories.png

1640 ms

4._sleep_sakes.png

4._sleep_sakes.png

1630 ms

5._village_candle.png

5._village_candle.png

1642 ms

6._led_diffusers.png

6._led_diffusers.png

1735 ms

ar1934.jpg

ar1934.jpg

1661 ms

ar1935.jpg

ar1935.jpg

1703 ms

ar1936.jpg

ar1936.jpg

1750 ms

ar1937.jpg

ar1937.jpg

1750 ms

ar1939.jpg

ar1939.jpg

1788 ms

ar1941.jpg

ar1941.jpg

1789 ms

ar1940.jpg

ar1940.jpg

1803 ms

ar1938.jpg

ar1938.jpg

1807 ms

ar1930.jpg

ar1930.jpg

1905 ms

ar1933.jpg

ar1933.jpg

1899 ms

cad365.jpg

cad365.jpg

1902 ms

trade_flags_8.png

trade_flags_8.png

1902 ms

foa365.jpg

foa365.jpg

1901 ms

hfs365.jpg

hfs365.jpg

1921 ms

lot365.jpg

lot365.jpg

1922 ms

soal365.jpg

soal365.jpg

2183 ms

soax365.jpg

soax365.jpg

2183 ms

cad8.jpg

cad8.jpg

2184 ms

foa8.jpg

foa8.jpg

2182 ms

hfs8.jpg

hfs8.jpg

2182 ms

lot8r.jpg

lot8r.jpg

2182 ms

wtt007.jpg

wtt007.jpg

2274 ms

modules.f0cd1ed70b545da08b60.js

modules.f0cd1ed70b545da08b60.js

431 ms

wtt005.jpg

wtt005.jpg

1266 ms

wtt016.jpg

wtt016.jpg

1100 ms

wtt012.jpg

wtt012.jpg

800 ms

wtt011.jpg

wtt011.jpg

798 ms

wtt003.jpg

wtt003.jpg

747 ms

wtt004.jpg

wtt004.jpg

774 ms

wtt015.jpg

wtt015.jpg

777 ms

wtt001.jpg

wtt001.jpg

765 ms

wtt013.jpg

wtt013.jpg

763 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

47 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

49 ms

social_banners_blog.png

social_banners_blog.png

799 ms

social_banners_facebook.png

social_banners_facebook.png

803 ms

social_banners_instagram.png

social_banners_instagram.png

860 ms

large_page_header_sleep_sakes.png

large_page_header_sleep_sakes.png

832 ms

large_page_header_diffusers.png

large_page_header_diffusers.png

832 ms

analytics.js

analytics.js

47 ms

sdk.js

sdk.js

82 ms

large_page_header_electric_burners.png

large_page_header_electric_burners.png

780 ms

large_page_header_woodbridge.png

large_page_header_woodbridge.png

778 ms

large_page_banner_village_candle.png

large_page_banner_village_candle.png

793 ms

collect

collect

45 ms

sales_presenter_banners_mdw.png

sales_presenter_banners_mdw.png

817 ms

aromatize_ltd_about_us_banner_3.png

aromatize_ltd_about_us_banner_3.png

812 ms

newslettersignup.png

newslettersignup.png

786 ms

box-69edcc3187336f9b0a3fbb4c73be9fe6.html

box-69edcc3187336f9b0a3fbb4c73be9fe6.html

128 ms

sdk.js

sdk.js

15 ms

straitslogo50px-002.png

straitslogo50px-002.png

774 ms

facebook50px-min.png

facebook50px-min.png

814 ms

collect

collect

378 ms

322 ms

pinterest.png

pinterest.png

757 ms

credit-cards.png

credit-cards.png

767 ms

visit-data

visit-data

627 ms

ga-audiences

ga-audiences

51 ms

Accessibility Review

aromatizetrade.co.uk accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

aromatizetrade.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

aromatizetrade.co.uk SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Aromatizetrade.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Aromatizetrade.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

aromatizetrade.co.uk

Open Graph description is not detected on the main page of Aromatize Trade. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: