Report Summary

  • 58

    Performance

    Renders faster than
    74% of other websites

  • 66

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

ashlandchemicals.co.uk

Cleaning Supplies, Janitorial Supplies, Hygiene Supplies, Disposable Gloves | Ashland Chemicals & Hygiene Supplies, NI, UK

Page Load Speed

2.9 sec in total

First Response

799 ms

Resources Loaded

1.9 sec

Page Rendered

119 ms

ashlandchemicals.co.uk screenshot

About Website

Click here to check amazing Ashland Chemicals content. Otherwise, check out these important facts you probably never knew about ashlandchemicals.co.uk

Buy professional cleaning, hygiene & janitorial supplies at Ashland. Leading supplier to the UK & Ireland. All our cleaning and hygiene goods have FREE delivery!

Visit ashlandchemicals.co.uk

Key Findings

We analyzed Ashlandchemicals.co.uk page load time and found that the first response time was 799 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

ashlandchemicals.co.uk performance score

58

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value5.2 s

23/100

25%

SI (Speed Index)

Value5.4 s

57/100

10%

TBT (Total Blocking Time)

Value170 ms

92/100

30%

CLS (Cumulative Layout Shift)

Value0.143

78/100

15%

TTI (Time to Interactive)

Value7.7 s

46/100

10%

Network Requests Diagram

index.asp

799 ms

plusone.js

28 ms

jquery.js

58 ms

jquery-ui.js

75 ms

jlsTextShadow.js

84 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 24% of them (12 requests) were addressed to the original Ashlandchemicals.co.uk, 29% (15 requests) were made to Files.ekmcdn.com and 10% (5 requests) were made to 19.cdn.ekm.net. The less responsive or slowest element that took the longest time to load (799 ms) belongs to the original domain Ashlandchemicals.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 108.9 kB (20%)

Content Size

537.7 kB

After Optimization

428.8 kB

In fact, the total size of Ashlandchemicals.co.uk main page is 537.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 312.2 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 45.1 kB

  • Original 57.9 kB
  • After minification 55.1 kB
  • After compression 12.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.1 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 127.8 kB
  • After minification 127.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ashland Chemicals images are well optimized though.

JavaScript Optimization

-20%

Potential reduce by 63.6 kB

  • Original 312.2 kB
  • After minification 312.2 kB
  • After compression 248.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 63.6 kB or 20% of the original size.

CSS Optimization

-0%

Potential reduce by 179 B

  • Original 39.8 kB
  • After minification 39.8 kB
  • After compression 39.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ashlandchemicals.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 25 (58%)

Requests Now

43

After Optimization

18

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ashland Chemicals. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

ashlandchemicals.co.uk accessibility score

66

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

ashlandchemicals.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

ashlandchemicals.co.uk SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ashlandchemicals.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Ashlandchemicals.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Ashland Chemicals. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: