Tools & Wizards About Us
asos.de screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

asos.de

Mode Online Shop | Kleidung, Schuhe und Accessoires | ASOS

Page Load Speed

1.3 sec in total

First Response

194 ms

Resources Loaded

883 ms

Page Rendered

215 ms

asos.de screenshot

About Website

Welcome to asos.de homepage info - get ready to check ASOS best content for Japan right away, or after learning these important things about asos.de

Entdecke das neueste an Damen- und Herrenmode online von 40,000 Modestilen & über 800 Modemarken. Kostenlose Lieferung ab €29.99 & kostenlose Rücksendung.

Visit asos.de

Key Findings

We analyzed Asos.de page load time and found that the first response time was 194 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

asos.de performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

48/100

10%

LCP (Largest Contentful Paint)

Value5.9 s

14/100

25%

SI (Speed Index)

Value8.1 s

21/100

10%

TBT (Total Blocking Time)

Value4,490 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.327

35/100

15%

TTI (Time to Interactive)

Value21.6 s

1/100

10%

Network Requests Diagram

www.asos.de

194 ms

MasterLayout.css

41 ms

global.css

30 ms

home.css

157 ms

core.0.2.0.min.js

134 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Asos.de, 20% (11 requests) were made to Content.asos-media.com and 17% (9 requests) were made to Prodassets.asosservices.com. The less responsive or slowest element that took the longest time to load (220 ms) relates to the external source Content.asos-media.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 337.8 kB (36%)

Content Size

947.9 kB

After Optimization

610.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Asos.de main page is 947.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 581.9 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 73.9 kB

  • Original 97.6 kB
  • After minification 88.5 kB
  • After compression 23.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 73.9 kB or 76% of the original size.

Image Optimization

-11%

Potential reduce by 63.1 kB

  • Original 581.9 kB
  • After minification 518.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, ASOS needs image optimization as it can save up to 63.1 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-65%

Potential reduce by 92.7 kB

  • Original 142.3 kB
  • After minification 137.1 kB
  • After compression 49.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 92.7 kB or 65% of the original size.

CSS Optimization

-86%

Potential reduce by 108.1 kB

  • Original 126.1 kB
  • After minification 118.1 kB
  • After compression 18.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Asos.de needs all CSS files to be minified and compressed as it can save up to 108.1 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 27 (53%)

Requests Now

51

After Optimization

24

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ASOS. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.asos.de

www.asos.de

194 ms

MasterLayout.css

MasterLayout.css

41 ms

global.css

global.css

30 ms

home.css

home.css

157 ms

core.0.2.0.min.js

core.0.2.0.min.js

134 ms

jquery-1.7.2.min.js

jquery-1.7.2.min.js

49 ms

core.min.js

core.min.js

45 ms

modernizr-2.6.2.min.js

modernizr-2.6.2.min.js

35 ms

all.js

all.js

51 ms

global-banner-aw16-v20.css

global-banner-aw16-v20.css

128 ms

swfobject.js

swfobject.js

33 ms

MasterLayout.Controller.Desktop.min.js

MasterLayout.Controller.Desktop.min.js

43 ms

home.js

home.js

220 ms

analytics.desktop.min.js

analytics.desktop.min.js

30 ms

target.js

target.js

25 ms

ZUW4W-VVC69-LZE5L-C5YGK-5MRGT

ZUW4W-VVC69-LZE5L-C5YGK-5MRGT

22 ms

rd

rd

12 ms

standard

standard

18 ms

standard

standard

23 ms

standard

standard

15 ms

standard

standard

21 ms

standard

standard

20 ms

id

id

37 ms

config.js

config.js

26 ms

asos-logo.png

asos-logo.png

27 ms

generic-hp-unisex-v2-greyscale-V2.jpg

generic-hp-unisex-v2-greyscale-V2.jpg

23 ms

insider-de-aw16-236x300.jpg

insider-de-aw16-236x300.jpg

22 ms

marketplace.jpg

marketplace.jpg

21 ms

de-generic-hp-cta-236x300.png

de-generic-hp-cta-236x300.png

24 ms

star-wars-mag.png

star-wars-mag.png

23 ms

footer-card-images.png

footer-card-images.png

24 ms

comodo-lock.gif

comodo-lock.gif

23 ms

lqd0ibp.js

lqd0ibp.js

22 ms

top-strip-bg.gif

top-strip-bg.gif

10 ms

locale-selector-flags.png

locale-selector-flags.png

15 ms

all.css

all.css

6 ms

search-s8e414924f8.png

search-s8e414924f8.png

33 ms

spr-s374f15ada6.png

spr-s374f15ada6.png

25 ms

nav-divider.png

nav-divider.png

22 ms

DE_invoice_badge_std_blue.png

DE_invoice_badge_std_blue.png

21 ms

invoice

invoice

21 ms

lqd0ibp-k.css

lqd0ibp-k.css

16 ms

p.gif

p.gif

66 ms

header-372x60.png

header-372x60.png

23 ms

iWqRD-scAJZjybEUGoUkiUifw44AS2mO6up-y4V50lbff5WcggMWeMJ6Mk6f5Mb.woff

iWqRD-scAJZjybEUGoUkiUifw44AS2mO6up-y4V50lbff5WcggMWeMJ6Mk6f5Mb.woff

12 ms

0e-dp8LrdkgHV5M-K3DesKn0N2NEfIzajOezikyPQbCff4egggMWeMJ6Mk6f5MS.woff

0e-dp8LrdkgHV5M-K3DesKn0N2NEfIzajOezikyPQbCff4egggMWeMJ6Mk6f5MS.woff

13 ms

lineh.gif

lineh.gif

8 ms

plane.png

plane.png

25 ms

linev.gif

linev.gif

26 ms

icons-social.png

icons-social.png

26 ms

ajax

ajax

24 ms

dest5.html

dest5.html

44 ms

analytics.js

analytics.js

25 ms

tag.js

tag.js

24 ms

Accessibility Review

asos.de accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

asos.de best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

asos.de SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Asos.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Asos.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

asos.de

Open Graph description is not detected on the main page of ASOS. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: