Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

autoinsiders.co.nz

Auto Insiders - The Ultimate Platform To Trade Automobiles | Buy, Sell and Exchange Cars Online, Used Cars for Sale New Zealand !

Page Load Speed

7.1 sec in total

First Response

392 ms

Resources Loaded

5.9 sec

Page Rendered

814 ms

autoinsiders.co.nz screenshot

About Website

Click here to check amazing Auto Insiders content for New Zealand. Otherwise, check out these important facts you probably never knew about autoinsiders.co.nz

Auto Insiders - The Ultimate Platform To Trade Automobiles | Used Cars, Vans, Bikes, Trucks, Boats, Buses for Sale or Rent, Auto Insiders is the New Zealand ultimate platform to Trade automobiles. Fin...

Visit autoinsiders.co.nz

Key Findings

We analyzed Autoinsiders.co.nz page load time and found that the first response time was 392 ms and then it took 6.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

autoinsiders.co.nz performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

16/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

36/100

25%

SI (Speed Index)

Value7.6 s

25/100

10%

TBT (Total Blocking Time)

Value490 ms

59/100

30%

CLS (Cumulative Layout Shift)

Value0.542

13/100

15%

TTI (Time to Interactive)

Value11.0 s

21/100

10%

Network Requests Diagram

autoinsiders.co.nz

392 ms

autoinsiders.co.nz

969 ms

themify-icons.min.css

190 ms

css

42 ms

style.php

757 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 60% of them (33 requests) were addressed to the original Autoinsiders.co.nz, 15% (8 requests) were made to Googleads.g.doubleclick.net and 4% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.7 sec) belongs to the original domain Autoinsiders.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 111.1 kB (3%)

Content Size

4.4 MB

After Optimization

4.2 MB

In fact, the total size of Autoinsiders.co.nz main page is 4.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 4.0 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 103.4 kB

  • Original 128.7 kB
  • After minification 128.1 kB
  • After compression 25.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 103.4 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 7.6 kB

  • Original 4.0 MB
  • After minification 4.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Auto Insiders images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 187 B

  • Original 255.8 kB
  • After minification 255.8 kB
  • After compression 255.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 12 B

  • Original 2.8 kB
  • After minification 2.8 kB
  • After compression 2.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Autoinsiders.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 10 (20%)

Requests Now

50

After Optimization

40

The browser has sent 50 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Auto Insiders. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

autoinsiders.co.nz accessibility score

72

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

autoinsiders.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Page has valid source maps

SEO Factors

autoinsiders.co.nz SEO score

71

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Autoinsiders.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Autoinsiders.co.nz main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Auto Insiders. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: