Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

avon-make-up.de

AVON Dein Make-up - Rabatte bis zu 70 % >Kauf auf Rechnung >Sicher Einkaufen mit Trusted Shops >Schnelle Lieferung

Page Load Speed

7 sec in total

First Response

1.2 sec

Resources Loaded

5.6 sec

Page Rendered

245 ms

avon-make-up.de screenshot

About Website

Welcome to avon-make-up.de homepage info - get ready to check AVON Make Up best content for Germany right away, or after learning these important things about avon-make-up.de

AVON Kosmetik Handel ■ Bis zu 70% sparen ■ Trusted Shops Siegel ■ Widerrufsrecht ■ Kostenloser Versand ■ Auf Rechnung bestellen ■ https://de.avon-brochure.com/?rep_id=rep6079989602858

Visit avon-make-up.de

Key Findings

We analyzed Avon-make-up.de page load time and found that the first response time was 1.2 sec and then it took 5.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

avon-make-up.de performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value10.0 s

0/100

25%

SI (Speed Index)

Value9.9 s

10/100

10%

TBT (Total Blocking Time)

Value600 ms

50/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value16.0 s

6/100

10%

Network Requests Diagram

avon-make-up.de

1188 ms

www.avon-make-up.de

1109 ms

699 ms

package-sf.css

343 ms

package-sf.js

570 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 93% of them (69 requests) were addressed to the original Avon-make-up.de, 4% (3 requests) were made to Google-analytics.com and 1% (1 request) were made to Widgets.trustedshops.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Avon-make-up.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 701.1 kB (51%)

Content Size

1.4 MB

After Optimization

686.8 kB

In fact, the total size of Avon-make-up.de main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 640.5 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 46.2 kB

  • Original 56.9 kB
  • After minification 45.3 kB
  • After compression 10.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.6 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 46.2 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 556 B

  • Original 424.6 kB
  • After minification 424.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. AVON Make Up images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 435.7 kB

  • Original 640.5 kB
  • After minification 639.4 kB
  • After compression 204.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 435.7 kB or 68% of the original size.

CSS Optimization

-82%

Potential reduce by 218.6 kB

  • Original 265.8 kB
  • After minification 232.0 kB
  • After compression 47.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Avon-make-up.de needs all CSS files to be minified and compressed as it can save up to 218.6 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 52 (73%)

Requests Now

71

After Optimization

19

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AVON Make Up. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

avon-make-up.de accessibility score

63

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

avon-make-up.de best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

avon-make-up.de SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Avon-make-up.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Avon-make-up.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of AVON Make Up. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: