Report Summary

  • 67

    Performance

    Renders faster than
    80% of other websites

  • 59

    Accessibility

    Visual factors better than
    that of 26% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    18% of websites

  • 64

    SEO

    Google-friendlier than
    24% of websites

avonbg.com

AVON България - он-лайн каталог и новини от света на Ейвън

Page Load Speed

2.1 sec in total

First Response

251 ms

Resources Loaded

1.6 sec

Page Rendered

286 ms

avonbg.com screenshot

About Website

Visit avonbg.com now to see the best up-to-date AVON Bg content for Bulgaria and also check out these interesting facts you probably never knew about avonbg.com

AVON: Полезна информация за текущата кампанията, онлайн брошура, поща, видео клипове, новини, връзка с представители.

Visit avonbg.com

Key Findings

We analyzed Avonbg.com page load time and found that the first response time was 251 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

avonbg.com performance score

67

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

67/100

10%

LCP (Largest Contentful Paint)

Value3.3 s

69/100

25%

SI (Speed Index)

Value4.4 s

73/100

10%

TBT (Total Blocking Time)

Value550 ms

54/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value8.1 s

41/100

10%

Network Requests Diagram

avonbg.com

251 ms

css-content.css

106 ms

modal.css

87 ms

slider.css

87 ms

slider.override.css

90 ms

Our browser made a total of 94 requests to load all elements on the main page. We found that 37% of them (35 requests) were addressed to the original Avonbg.com, 24% (23 requests) were made to Static.xx.fbcdn.net and 12% (11 requests) were made to Scontent.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (552 ms) relates to the external source Econt.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 471.9 kB (31%)

Content Size

1.5 MB

After Optimization

1.0 MB

In fact, the total size of Avonbg.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 970.4 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 32.3 kB

  • Original 41.8 kB
  • After minification 37.9 kB
  • After compression 9.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 32.3 kB or 77% of the original size.

Image Optimization

-3%

Potential reduce by 30.1 kB

  • Original 970.4 kB
  • After minification 940.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. AVON Bg images are well optimized though.

JavaScript Optimization

-83%

Potential reduce by 379.4 kB

  • Original 457.1 kB
  • After minification 311.1 kB
  • After compression 77.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 379.4 kB or 83% of the original size.

CSS Optimization

-83%

Potential reduce by 30.1 kB

  • Original 36.1 kB
  • After minification 26.2 kB
  • After compression 6.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Avonbg.com needs all CSS files to be minified and compressed as it can save up to 30.1 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (49%)

Requests Now

85

After Optimization

43

The browser has sent 85 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AVON Bg. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

avonbg.com accessibility score

59

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

avonbg.com best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

avonbg.com SEO score

64

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    BG

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Avonbg.com can be misinterpreted by Google and other search engines. Our service has detected that Bulgarian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Avonbg.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of AVON Bg. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: