Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

Page Load Speed

4.6 sec in total

First Response

202 ms

Resources Loaded

4.1 sec

Page Rendered

385 ms

About Website

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Key Findings

We analyzed Firehousecreativegroup.com page load time and found that the first response time was 202 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

firehousecreativegroup.com performance score

0

Network Requests Diagram

www.firehousecreativegroup.com

202 ms

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139 ms

css

25 ms

addthis_widget.js

16 ms

jquery.min.js

50 ms

Our browser made a total of 101 requests to load all elements on the main page. We found that 3% of them (3 requests) were addressed to the original Firehousecreativegroup.com, 38% (38 requests) were made to Static1.squarespace.com and 22% (22 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (2.1 sec) relates to the external source Reddit.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.6 MB (12%)

Content Size

13.5 MB

After Optimization

11.9 MB

In fact, the total size of Firehousecreativegroup.com main page is 13.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 11.8 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 191.9 kB

  • Original 241.5 kB
  • After minification 232.0 kB
  • After compression 49.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 191.9 kB or 79% of the original size.

Image Optimization

-3%

Potential reduce by 407.6 kB

  • Original 11.8 MB
  • After minification 11.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Firehousecreativegroup images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 896.5 kB

  • Original 1.3 MB
  • After minification 1.3 MB
  • After compression 433.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 896.5 kB or 67% of the original size.

CSS Optimization

-88%

Potential reduce by 110.3 kB

  • Original 126.0 kB
  • After minification 123.9 kB
  • After compression 15.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Firehousecreativegroup.com needs all CSS files to be minified and compressed as it can save up to 110.3 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (29%)

Requests Now

75

After Optimization

53

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Firehousecreativegroup. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

SEO Factors

firehousecreativegroup.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Firehousecreativegroup.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Firehousecreativegroup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Firehousecreativegroup. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: