Access us.flipp.com. Flipp - Circulars & Weekly Ads

us.flipp.com

48 ms

us.flipp.com

38 ms

base-d53ffe556eff0e42817b15ecc69dcd0b.js

16 ms

default-984c7dbd09e189d3cbeaed1efe2ca0da.css

6 ms

flyertown-15c191d08b813cba78153785e4c609aa.css

9 ms

Our browser made a total of 47 requests to load all elements on the main page. We found that 68% of them (32 requests) were addressed to the original Us.flipp.com, 9% (4 requests) were made to Google-analytics.com and 6% (3 requests) were made to A.wishabi.com. The less responsive or slowest element that took the longest time to load (260 ms) relates to the external source Googleadservices.com.

Content Size

572.7 kB

After Optimization

204.1 kB

In fact, the total size of Us.flipp.com main page is 572.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. CSS take 322.7 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 23.4 kB

Original 29.9 kB
After minification 29.6 kB
After compression 6.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23.4 kB or 78% of the original size.

Image Optimization

-22%

Potential reduce by 14.6 kB

Original 67.8 kB
After minification 53.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Us Flipp needs image optimization as it can save up to 14.6 kB or 22% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-48%

Potential reduce by 73.2 kB

Original 152.3 kB
After minification 152.3 kB
After compression 79.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 73.2 kB or 48% of the original size.

CSS Optimization

-80%

Potential reduce by 257.4 kB

Original 322.7 kB
After minification 322.6 kB
After compression 65.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Us.flipp.com needs all CSS files to be minified and compressed as it can save up to 257.4 kB or 80% of the original size.

Requests Now

After Optimization

The browser has sent 38 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Us Flipp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.