Report Summary

  • 38

    Performance

    Renders faster than
    58% of other websites

  • 65

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 93

    SEO

    Google-friendlier than
    84% of websites

kickstartcommerce.com

Kickstart Commerce » Digital strategies for greater customer growth and revenue

Page Load Speed

3.2 sec in total

First Response

165 ms

Resources Loaded

2.6 sec

Page Rendered

503 ms

About Website

Visit kickstartcommerce.com now to see the best up-to-date Kickstart Commerce content for United States and also check out these interesting facts you probably never knew about kickstartcommerce.com

Digital strategies for greater customer growth and revenue

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Key Findings

We analyzed Kickstartcommerce.com page load time and found that the first response time was 165 ms and then it took 3.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

kickstartcommerce.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

55/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value8.9 s

15/100

10%

TBT (Total Blocking Time)

Value1,740 ms

10/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value17.8 s

4/100

10%

Network Requests Diagram

kickstartcommerce.com

165 ms

www.kickstartcommerce.com

868 ms

1458265476index.css

125 ms

1458276176index.css

144 ms

1458269038index.css

156 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 42% of them (24 requests) were addressed to the original Kickstartcommerce.com, 19% (11 requests) were made to Static.xx.fbcdn.net and 12% (7 requests) were made to Scontent.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (868 ms) belongs to the original domain Kickstartcommerce.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 469.0 kB (54%)

Content Size

873.7 kB

After Optimization

404.7 kB

In fact, the total size of Kickstartcommerce.com main page is 873.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 307.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 55.5 kB

  • Original 70.9 kB
  • After minification 65.6 kB
  • After compression 15.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55.5 kB or 78% of the original size.

Image Optimization

-19%

Potential reduce by 57.5 kB

  • Original 298.8 kB
  • After minification 241.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Kickstart Commerce needs image optimization as it can save up to 57.5 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-68%

Potential reduce by 209.9 kB

  • Original 307.0 kB
  • After minification 274.5 kB
  • After compression 97.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 209.9 kB or 68% of the original size.

CSS Optimization

-74%

Potential reduce by 146.0 kB

  • Original 196.9 kB
  • After minification 185.1 kB
  • After compression 50.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kickstartcommerce.com needs all CSS files to be minified and compressed as it can save up to 146.0 kB or 74% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (46%)

Requests Now

48

After Optimization

26

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kickstart Commerce. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

kickstartcommerce.com accessibility score

65

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Form elements do not have associated labels

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

kickstartcommerce.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

kickstartcommerce.com SEO score

93

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kickstartcommerce.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kickstartcommerce.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Kickstart Commerce. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: