Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 69% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

loyaltylion.com

Official: LoyaltyLion | Customer loyalty platform | Loyalty software

Page Load Speed

2.3 sec in total

First Response

177 ms

Resources Loaded

1.6 sec

Page Rendered

551 ms

About Website

Click here to check amazing Loyalty Lion content for United States. Otherwise, check out these important facts you probably never knew about loyaltylion.com

Official: LoyaltyLion is an ecommerce customer loyalty and engagement platform, powering growth and retention through data-driven loyalty programs. Book a demo today!

Visit loyaltylion.com

Key Findings

We analyzed Loyaltylion.com page load time and found that the first response time was 177 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

loyaltylion.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

20/100

10%

LCP (Largest Contentful Paint)

Value5.7 s

17/100

25%

SI (Speed Index)

Value8.5 s

18/100

10%

TBT (Total Blocking Time)

Value2,900 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.118

85/100

15%

TTI (Time to Interactive)

Value19.0 s

3/100

10%

Network Requests Diagram

loyaltylion.com

177 ms

loyaltylion.com

470 ms

landing-cffab970308f4a3223982ef279b02321.css

84 ms

lead_capture-51cccddda6726010ba78f342377842a0.css

86 ms

modernizr-298bfe8c4801de471919ac0d5ba8244c.js

87 ms

Our browser made a total of 43 requests to load all elements on the main page. We found that 5% of them (2 requests) were addressed to the original Loyaltylion.com, 37% (16 requests) were made to D7fldnhor1g75.cloudfront.net and 30% (13 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (470 ms) belongs to the original domain Loyaltylion.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 243.0 kB (34%)

Content Size

705.4 kB

After Optimization

462.4 kB

In fact, the total size of Loyaltylion.com main page is 705.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 326.7 kB which makes up the majority of the site volume.

HTML Optimization

-65%

Potential reduce by 20.5 kB

  • Original 31.6 kB
  • After minification 29.6 kB
  • After compression 11.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 20.5 kB or 65% of the original size.

Image Optimization

-2%

Potential reduce by 6.5 kB

  • Original 321.3 kB
  • After minification 314.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Loyalty Lion images are well optimized though.

JavaScript Optimization

-60%

Potential reduce by 196.5 kB

  • Original 326.7 kB
  • After minification 326.7 kB
  • After compression 130.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 196.5 kB or 60% of the original size.

CSS Optimization

-76%

Potential reduce by 19.5 kB

  • Original 25.8 kB
  • After minification 25.6 kB
  • After compression 6.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Loyaltylion.com needs all CSS files to be minified and compressed as it can save up to 19.5 kB or 76% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (36%)

Requests Now

28

After Optimization

18

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Loyalty Lion. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

loyaltylion.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

loyaltylion.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

loyaltylion.com SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Loyaltylion.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Loyaltylion.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Loyalty Lion. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: