Tools & Wizards About Us

Report Summary

  • 95

    Performance

    Renders faster than
    93% of other websites

  • 68

    Accessibility

    Visual factors better than
    that of 33% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

newwaveicecream.com

New Wave Ice Cream

Page Load Speed

730 ms in total

First Response

157 ms

Resources Loaded

442 ms

Page Rendered

131 ms

About Website

Click here to check amazing New Wave Ice Cream content for Canada. Otherwise, check out these important facts you probably never knew about newwaveicecream.com

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Key Findings

We analyzed Newwaveicecream.com page load time and found that the first response time was 157 ms and then it took 573 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

newwaveicecream.com performance score

95

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.9 s

100/100

10%

LCP (Largest Contentful Paint)

Value2.8 s

82/100

25%

SI (Speed Index)

Value0.9 s

100/100

10%

TBT (Total Blocking Time)

Value40 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.043

99/100

15%

TTI (Time to Interactive)

Value2.6 s

98/100

10%

Network Requests Diagram

newwaveicecream.com

157 ms

styles.css

43 ms

bg_mainbody.png

177 ms

home.png

97 ms

login.png

116 ms

Our browser made a total of 14 requests to load all elements on the main page. We found that 79% of them (11 requests) were addressed to the original Newwaveicecream.com, 14% (2 requests) were made to Connect.facebook.net and 7% (1 request) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (237 ms) belongs to the original domain Newwaveicecream.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 113.0 kB (52%)

Content Size

218.6 kB

After Optimization

105.6 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Newwaveicecream.com main page is 218.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 204.6 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 10.4 kB

  • Original 13.7 kB
  • After minification 13.6 kB
  • After compression 3.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.4 kB or 76% of the original size.

Image Optimization

-50%

Potential reduce by 102.5 kB

  • Original 204.6 kB
  • After minification 102.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, New Wave Ice Cream needs image optimization as it can save up to 102.5 kB or 50% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

CSS Optimization

-13%

Potential reduce by 39 B

  • Original 310 B
  • After minification 310 B
  • After compression 271 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newwaveicecream.com needs all CSS files to be minified and compressed as it can save up to 39 B or 13% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

13

After Optimization

13

  • Images
  • JavaScript
  • CSS

The browser has sent 13 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Wave Ice Cream. According to our analytics all requests are already optimized.

Network Requests Diagram

Accessibility Review

newwaveicecream.com accessibility score

68

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

newwaveicecream.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

newwaveicecream.com SEO score

62

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newwaveicecream.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Newwaveicecream.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of New Wave Ice Cream. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: