Tools & Wizards About Us

Report Summary

  • 40

    Performance

    Renders faster than
    60% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

xinyunhw.tmall.com

Page Load Speed

40 sec in total

First Response

1.2 sec

Resources Loaded

37.4 sec

Page Rendered

1.4 sec

About Website

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Key Findings

We analyzed Xinyunhw.tmall.com page load time and found that the first response time was 1.2 sec and then it took 38.7 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

xinyunhw.tmall.com performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.2 s

0/100

25%

SI (Speed Index)

Value8.8 s

16/100

10%

TBT (Total Blocking Time)

Value370 ms

71/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value11.7 s

18/100

10%

Network Requests Diagram

xinyunhw.tmall.com

1233 ms

xinyunhw.tmall.com

2006 ms

xinyunhw.world.tmall.com

1224 ms

xinyunhw.world.tmall.com

9249 ms

jump

2838 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Xinyunhw.tmall.com, 33% (34 requests) were made to G.alicdn.com and 17% (18 requests) were made to Gdp.alicdn.com. The less responsive or slowest element that took the longest time to load (9.2 sec) relates to the external source Xinyunhw.world.tmall.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (26%)

Content Size

5.4 MB

After Optimization

4.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Xinyunhw.tmall.com main page is 5.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 3.7 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 208.1 kB

  • Original 256.4 kB
  • After minification 210.0 kB
  • After compression 48.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 46.4 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 208.1 kB or 81% of the original size.

Image Optimization

-5%

Potential reduce by 195.5 kB

  • Original 3.7 MB
  • After minification 3.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Xinyunhw Tmall images are well optimized though.

JavaScript Optimization

-46%

Potential reduce by 288.0 kB

  • Original 621.2 kB
  • After minification 621.2 kB
  • After compression 333.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 288.0 kB or 46% of the original size.

CSS Optimization

-88%

Potential reduce by 718.9 kB

  • Original 817.9 kB
  • After minification 801.4 kB
  • After compression 99.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Xinyunhw.tmall.com needs all CSS files to be minified and compressed as it can save up to 718.9 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 48 (55%)

Requests Now

88

After Optimization

40

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 88 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Xinyunhw Tmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

xinyunhw.tmall.com accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

xinyunhw.tmall.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

xinyunhw.tmall.com SEO score

62

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    GBK

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Xinyunhw.tmall.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Xinyunhw.tmall.com main page’s claimed encoding is gbk. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Xinyunhw Tmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: