Report Summary

  • 99

    Performance

    Renders faster than
    96% of other websites

  • 66

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 50

    SEO

    Google-friendlier than
    18% of websites

associate.belk.com

MY Belk (Associate Portal)

Page Load Speed

580 ms in total

First Response

147 ms

Resources Loaded

319 ms

Page Rendered

114 ms

associate.belk.com screenshot

About Website

Visit associate.belk.com now to see the best up-to-date Associate Belk content for United States and also check out these interesting facts you probably never knew about associate.belk.com

Visit associate.belk.com

Key Findings

We analyzed Associate.belk.com page load time and found that the first response time was 147 ms and then it took 433 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

associate.belk.com performance score

99

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.1 s

99/100

10%

LCP (Largest Contentful Paint)

Value2.1 s

96/100

25%

SI (Speed Index)

Value1.1 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.1 s

100/100

10%

Network Requests Diagram

associate.belk.com

147 ms

myStyle1.css

40 ms

WebPortalTop_name.jpg

109 ms

WebPortalTop_bluebar.jpg

94 ms

banner_011614.jpg

209 ms

Our browser made a total of 6 requests to load all elements on the main page. We found that all of those requests were addressed to Associate.belk.com and no external sources were called. The less responsive or slowest element that took the longest time to load (209 ms) belongs to the original domain Associate.belk.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 9.8 kB (5%)

Content Size

212.3 kB

After Optimization

202.4 kB

In fact, the total size of Associate.belk.com main page is 212.3 kB. This result falls within a big category (top 100 000) of medium weight web pages. Only a small number of websites need less resources to load. Images take 199.3 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 9.2 kB

  • Original 12.3 kB
  • After minification 11.1 kB
  • After compression 3.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.2 kB or 75% of the original size.

Image Optimization

-0%

Potential reduce by 237 B

  • Original 199.3 kB
  • After minification 199.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Associate Belk images are well optimized though.

CSS Optimization

-64%

Potential reduce by 405 B

  • Original 635 B
  • After minification 526 B
  • After compression 230 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Associate.belk.com needs all CSS files to be minified and compressed as it can save up to 405 B or 64% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

5

After Optimization

5

The browser has sent 5 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Associate Belk. According to our analytics all requests are already optimized.

Accessibility Review

associate.belk.com accessibility score

66

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

associate.belk.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

associate.belk.com SEO score

50

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Associate.belk.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Associate.belk.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Associate Belk. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: