Tools & Wizards About Us
beiersdorf.cn screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

beiersdorf.cn

拜尔斯道夫公司--主页

Page Load Speed

2.7 sec in total

First Response

92 ms

Resources Loaded

2.5 sec

Page Rendered

141 ms

beiersdorf.cn screenshot

About Website

Click here to check amazing Beiersdorf content. Otherwise, check out these important facts you probably never knew about beiersdorf.cn

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Visit beiersdorf.cn

Key Findings

We analyzed Beiersdorf.cn page load time and found that the first response time was 92 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

beiersdorf.cn performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value10.0 s

0/100

25%

SI (Speed Index)

Value7.5 s

26/100

10%

TBT (Total Blocking Time)

Value710 ms

41/100

30%

CLS (Cumulative Layout Shift)

Value0.858

4/100

15%

TTI (Time to Interactive)

Value10.0 s

26/100

10%

Network Requests Diagram

beiersdorf.cn

92 ms

www.zh.beiersdorf.cn

438 ms

uikit.min.css

48 ms

styles-ltr.css

69 ms

uikit.min.js

57 ms

Our browser made a total of 30 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Beiersdorf.cn, 80% (24 requests) were made to Zh.beiersdorf.cn and 17% (5 requests) were made to Tm-eu.beiersdorf.com. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Tm-eu.beiersdorf.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 182.5 kB (41%)

Content Size

440.6 kB

After Optimization

258.0 kB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Beiersdorf.cn main page is 440.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 253.1 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 36.7 kB

  • Original 46.7 kB
  • After minification 39.3 kB
  • After compression 10.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.3 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.7 kB or 79% of the original size.

JavaScript Optimization

-14%

Potential reduce by 34.9 kB

  • Original 253.1 kB
  • After minification 252.8 kB
  • After compression 218.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 34.9 kB or 14% of the original size.

CSS Optimization

-79%

Potential reduce by 110.9 kB

  • Original 140.8 kB
  • After minification 38.8 kB
  • After compression 29.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Beiersdorf.cn needs all CSS files to be minified and compressed as it can save up to 110.9 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (83%)

Requests Now

24

After Optimization

4

  • Images
  • JavaScript
  • CSS

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Beiersdorf. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

beiersdorf.cn

beiersdorf.cn

92 ms

www.zh.beiersdorf.cn

www.zh.beiersdorf.cn

438 ms

uikit.min.css

uikit.min.css

48 ms

styles-ltr.css

styles-ltr.css

69 ms

uikit.min.js

uikit.min.js

57 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

118 ms

application.js

application.js

65 ms

gtm.js

gtm.js

829 ms

gtm.js

gtm.js

1283 ms

d0ba2ae12325bb93f70a4a71cc0283f8.ttf

d0ba2ae12325bb93f70a4a71cc0283f8.ttf

95 ms

vendors~babel-polyfill.f555833e.js

vendors~babel-polyfill.f555833e.js

519 ms

babel-polyfill.9c46fe0c.js

babel-polyfill.9c46fe0c.js

363 ms

fetch-polyfill.22937586.js

fetch-polyfill.22937586.js

365 ms

vendors~picture-fill.6abe0e0d.js

vendors~picture-fill.6abe0e0d.js

268 ms

picture-fill.9aa32613.js

picture-fill.9aa32613.js

418 ms

scrollTo-polyfill.97623873.js

scrollTo-polyfill.97623873.js

411 ms

element-closest.eac6e7e3.js

element-closest.eac6e7e3.js

632 ms

db6c712c809413d7bedc14295492232d.ttf

db6c712c809413d7bedc14295492232d.ttf

392 ms

5fe63d06563853cee66470722e71e99a.ttf

5fe63d06563853cee66470722e71e99a.ttf

375 ms

551c81ffbb6695c16450ec329ca76146.ttf

551c81ffbb6695c16450ec329ca76146.ttf

410 ms

Header.c669d5e9.js

Header.c669d5e9.js

12 ms

Teaser.cb93aeb0.js

Teaser.cb93aeb0.js

29 ms

vendors~Accordion~DownloadGallery~GallerySlider~Global~LegalDisclaimer~MediaGrid~QuickFactsSlider~Si~4262e263.762979d3.js

vendors~Accordion~DownloadGallery~GallerySlider~Global~LegalDisclaimer~MediaGrid~QuickFactsSlider~Si~4262e263.762979d3.js

99 ms

Stage.ade6c1d1.js

Stage.ade6c1d1.js

13 ms

stageHeadlineResize.babbca61.js

stageHeadlineResize.babbca61.js

16 ms

TeaserGrid.e5cb07ce.js

TeaserGrid.e5cb07ce.js

14 ms

TeaserHoverEffect.697e9b63.js

TeaserHoverEffect.697e9b63.js

24 ms

analytics.js

analytics.js

522 ms

js

js

329 ms

collect

collect

118 ms

Accessibility Review

beiersdorf.cn accessibility score

77

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

beiersdorf.cn best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

beiersdorf.cn SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    ZH

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Beiersdorf.cn can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and it matches the claimed language. Our system also found out that Beiersdorf.cn main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

beiersdorf.cn

Open Graph data is detected on the main page of Beiersdorf. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: