Tools & Wizards About Us
betterbabyshop.com.au screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

betterbabyshop.com.au

Bubs n Grubs Baby Store | Online Baby Shop | Brisbane

Page Load Speed

13.9 sec in total

First Response

4.4 sec

Resources Loaded

8.9 sec

Page Rendered

560 ms

betterbabyshop.com.au screenshot

About Website

Welcome to betterbabyshop.com.au homepage info - get ready to check Better Baby Shop best content for Australia right away, or after learning these important things about betterbabyshop.com.au

Bubs n Grubs is an Online & Bricks & Mortar Baby Shop in Brisbane, Australia that provides expert baby product advice on cots, prams, car seats & more

Visit betterbabyshop.com.au

Key Findings

We analyzed Betterbabyshop.com.au page load time and found that the first response time was 4.4 sec and then it took 9.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

betterbabyshop.com.au performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value5.4 s

20/100

25%

SI (Speed Index)

Value20.7 s

0/100

10%

TBT (Total Blocking Time)

Value49,740 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.271

45/100

15%

TTI (Time to Interactive)

Value69.1 s

0/100

10%

Network Requests Diagram

betterbabyshop.com.au

4419 ms

index.php

1067 ms

index.php

558 ms

index.php

574 ms

index.php

565 ms

Our browser made a total of 114 requests to load all elements on the main page. We found that 28% of them (32 requests) were addressed to the original Betterbabyshop.com.au, 18% (20 requests) were made to Cdn3.betterbabyshop.com.au and 14% (16 requests) were made to Cdn1.betterbabyshop.com.au. The less responsive or slowest element that took the longest time to load (4.4 sec) belongs to the original domain Betterbabyshop.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 767.6 kB (55%)

Content Size

1.4 MB

After Optimization

615.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Betterbabyshop.com.au main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 523.4 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 274.6 kB

  • Original 327.5 kB
  • After minification 316.4 kB
  • After compression 53.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 274.6 kB or 84% of the original size.

Image Optimization

-1%

Potential reduce by 2.6 kB

  • Original 373.8 kB
  • After minification 371.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Better Baby Shop images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 354.5 kB

  • Original 523.4 kB
  • After minification 488.6 kB
  • After compression 168.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 354.5 kB or 68% of the original size.

CSS Optimization

-86%

Potential reduce by 135.9 kB

  • Original 158.6 kB
  • After minification 140.6 kB
  • After compression 22.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Betterbabyshop.com.au needs all CSS files to be minified and compressed as it can save up to 135.9 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 63 (58%)

Requests Now

108

After Optimization

45

  • Images
  • JavaScript
  • CSS

The browser has sent 108 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Better Baby Shop. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

betterbabyshop.com.au

betterbabyshop.com.au

4419 ms

index.php

index.php

1067 ms

index.php

index.php

558 ms

index.php

index.php

574 ms

index.php

index.php

565 ms

index.php

index.php

581 ms

css

css

25 ms

css

css

38 ms

style.css

style.css

750 ms

layout.min.css

layout.min.css

803 ms

framework.css

framework.css

805 ms

jquery.js

jquery.js

352 ms

jquery-migrate.min.js

jquery-migrate.min.js

331 ms

underscore.min.js

underscore.min.js

333 ms

wp-util.min.js

wp-util.min.js

358 ms

add-to-cart-variation.min.js

add-to-cart-variation.min.js

806 ms

add-to-cart-variation.js

add-to-cart-variation.js

13 ms

prettyPhoto.js

prettyPhoto.js

324 ms

update-variations.js

update-variations.js

323 ms

jquery.mobile.custom.min.js

jquery.mobile.custom.min.js

349 ms

general.min.js

general.min.js

329 ms

jquery.mailcheck.min.js

jquery.mailcheck.min.js

10 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

358 ms

front.js

front.js

357 ms

backbone.min.js

backbone.min.js

349 ms

backbone.localStorage.js

backbone.localStorage.js

342 ms

compare_widget.backbone.js

compare_widget.backbone.js

326 ms

fue-account-subscriptions.js

fue-account-subscriptions.js

433 ms

woo.min.js

woo.min.js

347 ms

woocommerce.css

woocommerce.css

829 ms

backgrounds.css

backgrounds.css

509 ms

home_builder.css

home_builder.css

564 ms

social_share.css

social_share.css

565 ms

a3_shortcode.css

a3_shortcode.css

628 ms

wc-product-slider.min.css

wc-product-slider.min.css

635 ms

wc_carousel_slider_card.min.css

wc_carousel_slider_card.min.css

784 ms

masonry.min.js

masonry.min.js

12 ms

jquery.masonry.min.js

jquery.masonry.min.js

13 ms

wordpress-plugin-skeleton.js

wordpress-plugin-skeleton.js

12 ms

fue-front.js

fue-front.js

13 ms

jquery.autocomplete.js

jquery.autocomplete.js

12 ms

predictive-search.backbone.js

predictive-search.backbone.js

12 ms

predictive-search-popup.backbone.min.js

predictive-search-popup.backbone.min.js

13 ms

add-to-cart.min.js

add-to-cart.min.js

890 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

890 ms

woocommerce.min.js

woocommerce.min.js

890 ms

jquery.cookie.min.js

jquery.cookie.min.js

890 ms

cart-fragments.min.js

cart-fragments.min.js

890 ms

jquery.prettyPhoto.min.js

jquery.prettyPhoto.min.js

10 ms

gajs.js

gajs.js

11 ms

wp-embed.min.js

wp-embed.min.js

13 ms

jquery.infinitescroll.min.js

jquery.infinitescroll.min.js

10 ms

qty.button.js

qty.button.js

11 ms

jquery.json-1.3.js

jquery.json-1.3.js

10 ms

gravityforms.min.js

gravityforms.min.js

10 ms

imagesloaded.pkgd.min.js

imagesloaded.pkgd.min.js

1147 ms

jquery.cycle2.min.js

jquery.cycle2.min.js

2131 ms

jquery.cycle2.swipe.min.js

jquery.cycle2.swipe.min.js

911 ms

jquery.cycle2.carousel.min.js

jquery.cycle2.carousel.min.js

917 ms

product_sliders_app.js

product_sliders_app.js

2138 ms

product_slider.backbone.js

product_slider.backbone.js

1148 ms

wc-product-slider-script.js

wc-product-slider-script.js

914 ms

page-bg.jpg

page-bg.jpg

399 ms

fbds.js

fbds.js

14 ms

analytics.js

analytics.js

26 ms

kiddy-cots-Wooden-Playpen-3-in-1-Deluxe-Hexagonal-2-200x192.png

kiddy-cots-Wooden-Playpen-3-in-1-Deluxe-Hexagonal-2-200x192.png

2018 ms

Bumbo-Multi-Seat-Aqua-2-200x200.jpg

Bumbo-Multi-Seat-Aqua-2-200x200.jpg

3531 ms

baby-shusher-200x193.jpg

baby-shusher-200x193.jpg

3539 ms

Skip-Hop-Jungle-3-Pc-sheet-Set-200x200.jpg

Skip-Hop-Jungle-3-Pc-sheet-Set-200x200.jpg

1767 ms

Skip-Hop-Mod-Dot-3-Pc-sheet-Set-200x200.jpg

Skip-Hop-Mod-Dot-3-Pc-sheet-Set-200x200.jpg

879 ms

bs2sc850_1-200x200.jpg

bs2sc850_1-200x200.jpg

557 ms

gr8x-Tiffany-Tote-Black-Cream-200x186.jpg

gr8x-Tiffany-Tote-Black-Cream-200x186.jpg

879 ms

oricom-secure-703-200x200.jpg

oricom-secure-703-200x200.jpg

1054 ms

Bumbo-Booster-Seat-Magenta-200x200.jpg

Bumbo-Booster-Seat-Magenta-200x200.jpg

1068 ms

Boon-Grass-Countertop-Drying-Rack-200x200.jpg

Boon-Grass-Countertop-Drying-Rack-200x200.jpg

1310 ms

Babysense-II-Oricom-Secure-710-Value-Pack-200x149.jpg

Babysense-II-Oricom-Secure-710-Value-Pack-200x149.jpg

1522 ms

isoki_Black_HoboAngel-200x178.jpg

isoki_Black_HoboAngel-200x178.jpg

2531 ms

mesh_bouncinet_lime_1-200x196.jpg

mesh_bouncinet_lime_1-200x196.jpg

3536 ms

outlook-pram-liner-200x200.jpg

outlook-pram-liner-200x200.jpg

3534 ms

comodo_secure_100x85_transp.png

comodo_secure_100x85_transp.png

2530 ms

Uppababy-Alta-TravelBag-200x200.jpg

Uppababy-Alta-TravelBag-200x200.jpg

3543 ms

gr8x-Calypso-Satchel-Black-inclusions-200x186.jpg

gr8x-Calypso-Satchel-Black-inclusions-200x186.jpg

2524 ms

babyhood-bassinet-mattress-200x196.jpg

babyhood-bassinet-mattress-200x196.jpg

2523 ms

yellow_getinstantaccess-200.png

yellow_getinstantaccess-200.png

3534 ms

Safety-1st-Sentry-Harnessed-Car-Seat-127x200.jpg

Safety-1st-Sentry-Harnessed-Car-Seat-127x200.jpg

3544 ms

Wayfarer_Blue_Pushchair_Carrycot-200x200.jpg

Wayfarer_Blue_Pushchair_Carrycot-200x200.jpg

2534 ms

Uppababy-Vista-Denny_set1-200x200.jpg

Uppababy-Vista-Denny_set1-200x200.jpg

3541 ms

skip-hop-bento-meal-to-cot-platinum-200x200.jpg

skip-hop-bento-meal-to-cot-platinum-200x200.jpg

3542 ms

EMs-4-kids-earmuffs-for-kids-blue-167x200.jpg

EMs-4-kids-earmuffs-for-kids-blue-167x200.jpg

3531 ms

homedics-soundspa-on-the-go-200x200.jpg

homedics-soundspa-on-the-go-200x200.jpg

874 ms

Wooden-Playpen-Giant-200x118.jpg

Wooden-Playpen-Giant-200x118.jpg

2517 ms

Curve-Caviar-Front-with-Insert-WR-200x200.jpg

Curve-Caviar-Front-with-Insert-WR-200x200.jpg

2531 ms

Joie-Mimzy-Snacker-High-Chair-123-Angle-200x200.jpg

Joie-Mimzy-Snacker-High-Chair-123-Angle-200x200.jpg

3525 ms

silver-cross-Surf_2_Main_Black-200x200.jpg

silver-cross-Surf_2_Main_Black-200x200.jpg

2531 ms

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safety-1st-sentinel-ii-night-front-with-mat-104x200.jpg

3538 ms

safety-1st-custodian-ii-sprint-124x200.jpg

safety-1st-custodian-ii-sprint-124x200.jpg

1767 ms

maxi-cosi_micoAP_2014_devoted-black_930x1050-177x200.png

maxi-cosi_micoAP_2014_devoted-black_930x1050-177x200.png

2528 ms

Living-Textiles-Counting-Sheep-Waffle-Blanket-Cot-Size-200x200.jpg

Living-Textiles-Counting-Sheep-Waffle-Blanket-Cot-Size-200x200.jpg

2770 ms

gr8x-Kate-NS-Tote-Black-Taupe-Burgundy-200x190.jpg

gr8x-Kate-NS-Tote-Black-Taupe-Burgundy-200x190.jpg

2777 ms

oricom-cu710-additonal-camera-200x200.jpg

oricom-cu710-additonal-camera-200x200.jpg

2778 ms

103 ms

bg-search.png

bg-search.png

419 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1169 ms

ec.js

ec.js

5 ms

responsi-font-face.woff

responsi-font-face.woff

424 ms

star.woff

star.woff

376 ms

star.woff

star.woff

429 ms

widget_v2.134.js

widget_v2.134.js

18 ms

small-prev.png

small-prev.png

712 ms

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small-next.png

713 ms

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713 ms

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small-play.png

714 ms

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avatar_simple_visitor.png

74 ms

aL63HcygAAVYuCCsAAA==

aL63HcygAAVYuCCsAAA==

3 ms

Accessibility Review

betterbabyshop.com.au accessibility score

100

Accessibility Issues

Best Practices

betterbabyshop.com.au best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

betterbabyshop.com.au SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Betterbabyshop.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Betterbabyshop.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

betterbabyshop.com.au

Open Graph description is not detected on the main page of Better Baby Shop. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: