Tools & Wizards About Us
biddablemediaawards.co.uk screenshot

Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 95% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    82% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

biddablemediaawards.co.uk

UK Paid Media Awards | Celebrating & Rewarding Excellence in PPC

Page Load Speed

10.4 sec in total

First Response

224 ms

Resources Loaded

9.6 sec

Page Rendered

649 ms

biddablemediaawards.co.uk screenshot

About Website

Click here to check amazing Biddable Media Awards content. Otherwise, check out these important facts you probably never knew about biddablemediaawards.co.uk

The UK Paid Media Awards celebrate and reward the expertise, talent and achievements of the UK Paid Media industry.

Visit biddablemediaawards.co.uk

Key Findings

We analyzed Biddablemediaawards.co.uk page load time and found that the first response time was 224 ms and then it took 10.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

biddablemediaawards.co.uk performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.4 s

1/100

10%

LCP (Largest Contentful Paint)

Value327.0 s

0/100

25%

SI (Speed Index)

Value74.3 s

0/100

10%

TBT (Total Blocking Time)

Value2,640 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.335

34/100

15%

TTI (Time to Interactive)

Value172.4 s

0/100

10%

Network Requests Diagram

biddablemediaawards.co.uk

224 ms

ukpaidmediaawards.co.uk

1226 ms

gtm.js

237 ms

cookieconsent.min.css

175 ms

cookieconsent.min.js

173 ms

Our browser made a total of 56 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Biddablemediaawards.co.uk, 50% (28 requests) were made to Ukpaidmediaawards.co.uk and 5% (3 requests) were made to Cdn.jsdelivr.net. The less responsive or slowest element that took the longest time to load (6.5 sec) relates to the external source Ukpaidmediaawards.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 464.2 kB (55%)

Content Size

848.6 kB

After Optimization

384.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Biddablemediaawards.co.uk main page is 848.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 359.7 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 43.1 kB

  • Original 55.9 kB
  • After minification 50.6 kB
  • After compression 12.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.1 kB or 77% of the original size.

Image Optimization

-28%

Potential reduce by 99.3 kB

  • Original 359.7 kB
  • After minification 260.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Biddable Media Awards needs image optimization as it can save up to 99.3 kB or 28% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-62%

Potential reduce by 123.1 kB

  • Original 198.2 kB
  • After minification 191.6 kB
  • After compression 75.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 123.1 kB or 62% of the original size.

CSS Optimization

-85%

Potential reduce by 198.6 kB

  • Original 234.9 kB
  • After minification 222.1 kB
  • After compression 36.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Biddablemediaawards.co.uk needs all CSS files to be minified and compressed as it can save up to 198.6 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (70%)

Requests Now

53

After Optimization

16

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Biddable Media Awards. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

biddablemediaawards.co.uk

biddablemediaawards.co.uk

224 ms

ukpaidmediaawards.co.uk

ukpaidmediaawards.co.uk

1226 ms

gtm.js

gtm.js

237 ms

cookieconsent.min.css

cookieconsent.min.css

175 ms

cookieconsent.min.js

cookieconsent.min.js

173 ms

5693998.js

5693998.js

312 ms

style.min.css

style.min.css

353 ms

styles.css

styles.css

568 ms

bootstrap.min.css

bootstrap.min.css

1025 ms

slick.css

slick.css

570 ms

slick-theme.css

slick-theme.css

469 ms

style.css

style.css

567 ms

jquery.min.js

jquery.min.js

843 ms

jquery-migrate.min.js

jquery-migrate.min.js

842 ms

jquery.matchHeight-min.js

jquery.matchHeight-min.js

108 ms

all.js

all.js

1381 ms

jquery.validate.js

jquery.validate.js

289 ms

slick.min.js

slick.min.js

1379 ms

select2.min.css

select2.min.css

353 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

1227 ms

wp-polyfill.min.js

wp-polyfill.min.js

1228 ms

index.js

index.js

1230 ms

jquery-calls.js

jquery-calls.js

1229 ms

custom.js

custom.js

1376 ms

wp-embed.min.js

wp-embed.min.js

1376 ms

scoresheet.js

scoresheet.js

1376 ms

select2.min.js

select2.min.js

361 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

1276 ms

analytics.js

analytics.js

623 ms

insight.min.js

insight.min.js

570 ms

js

js

281 ms

conversations-embed.js

conversations-embed.js

692 ms

collectedforms.js

collectedforms.js

692 ms

fb.js

fb.js

691 ms

5693998.js

5693998.js

905 ms

5693998.js

5693998.js

692 ms

aos.css

aos.css

508 ms

aos.js

aos.js

416 ms

collect

collect

640 ms

Sequence-01_Vimeo_1.gif

Sequence-01_Vimeo_1.gif

6469 ms

UKPMA-No-Date-01.png

UKPMA-No-Date-01.png

397 ms

UKPMA23-Web-Footer-01.png

UKPMA23-Web-Footer-01.png

1176 ms

dan-institute-logo-light-1.png

dan-institute-logo-light-1.png

1164 ms

DAN.png

DAN.png

376 ms

DP-Black-Square.png

DP-Black-Square.png

376 ms

Pimento.png

Pimento.png

833 ms

trustmark_outstanding.png

trustmark_outstanding.png

834 ms

collect

collect

832 ms

fbevents.js

fbevents.js

365 ms

ga-audiences

ga-audiences

567 ms

331369467860800

331369467860800

362 ms

ajax-loader.gif

ajax-loader.gif

303 ms

slick.woff

slick.woff

292 ms

231030748674715

231030748674715

209 ms

31 ms

__ptq.gif

__ptq.gif

62 ms

Accessibility Review

biddablemediaawards.co.uk accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

biddablemediaawards.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

biddablemediaawards.co.uk SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Biddablemediaawards.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Biddablemediaawards.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

biddablemediaawards.co.uk

Open Graph data is detected on the main page of Biddable Media Awards. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: