Report Summary

  • 23

    Performance

    Renders faster than
    42% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 77% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

blackwoodoutdoors.co.uk

Blackwood Outdoors - Night Vision, Thermal Imaging and Fieldsports Retailer

Page Load Speed

5.7 sec in total

First Response

200 ms

Resources Loaded

4.5 sec

Page Rendered

960 ms

blackwoodoutdoors.co.uk screenshot

About Website

Click here to check amazing Blackwood Outdoors content. Otherwise, check out these important facts you probably never knew about blackwoodoutdoors.co.uk

Blackwood Outdoors is a leading supplier of thermal imaging, including night vision optics and related fieldsport equipment.

Visit blackwoodoutdoors.co.uk

Key Findings

We analyzed Blackwoodoutdoors.co.uk page load time and found that the first response time was 200 ms and then it took 5.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

blackwoodoutdoors.co.uk performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value16.4 s

0/100

25%

SI (Speed Index)

Value12.3 s

3/100

10%

TBT (Total Blocking Time)

Value1,980 ms

8/100

30%

CLS (Cumulative Layout Shift)

Value0.052

99/100

15%

TTI (Time to Interactive)

Value14.9 s

8/100

10%

Network Requests Diagram

blackwoodoutdoors.co.uk

200 ms

www.blackwoodoutdoors.co.uk

271 ms

css

35 ms

gateway.css

117 ms

frontend-lite.min.css

43 ms

Our browser made a total of 232 requests to load all elements on the main page. We found that 93% of them (216 requests) were addressed to the original Blackwoodoutdoors.co.uk, 3% (6 requests) were made to Fonts.gstatic.com and 2% (4 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Blackwoodoutdoors.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 314.4 kB (14%)

Content Size

2.3 MB

After Optimization

1.9 MB

In fact, the total size of Blackwoodoutdoors.co.uk main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 309.1 kB

  • Original 353.8 kB
  • After minification 353.5 kB
  • After compression 44.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 309.1 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 765 B

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blackwood Outdoors images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.5 kB

  • Original 316.5 kB
  • After minification 316.5 kB
  • After compression 314.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 2.0 kB

  • Original 89.5 kB
  • After minification 89.5 kB
  • After compression 87.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blackwoodoutdoors.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 139 (62%)

Requests Now

224

After Optimization

85

The browser has sent 224 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blackwood Outdoors. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 64 to 1 for JavaScripts and from 77 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

blackwoodoutdoors.co.uk accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

blackwoodoutdoors.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

blackwoodoutdoors.co.uk SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blackwoodoutdoors.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blackwoodoutdoors.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Blackwood Outdoors. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: