Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

blairdiamonds.com

Blair Jewelers | South Carolina

Page Load Speed

1.4 sec in total

First Response

237 ms

Resources Loaded

980 ms

Page Rendered

151 ms

blairdiamonds.com screenshot

About Website

Visit blairdiamonds.com now to see the best up-to-date Blair Diamonds content and also check out these interesting facts you probably never knew about blairdiamonds.com

Blair Jewelers is a full service jewelry store serving Upstate South Carolina. For over 35 years Blair has provided superior craftsmanship and service.

Visit blairdiamonds.com

Key Findings

We analyzed Blairdiamonds.com page load time and found that the first response time was 237 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

blairdiamonds.com performance score

0

Network Requests Diagram

blairdiamonds.com

237 ms

style.css

94 ms

jquery.js

235 ms

thumbnailviewer.css

132 ms

thumbnailviewer.js

138 ms

Our browser made a total of 31 requests to load all elements on the main page. We found that 84% of them (26 requests) were addressed to the original Blairdiamonds.com, 6% (2 requests) were made to Staticxx.facebook.com and 3% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (460 ms) belongs to the original domain Blairdiamonds.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 191.3 kB (16%)

Content Size

1.2 MB

After Optimization

988.4 kB

In fact, the total size of Blairdiamonds.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 21.5 kB

  • Original 27.2 kB
  • After minification 26.0 kB
  • After compression 5.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.5 kB or 79% of the original size.

Image Optimization

-7%

Potential reduce by 70.2 kB

  • Original 1.0 MB
  • After minification 931.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blair Diamonds images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 91.4 kB

  • Original 138.1 kB
  • After minification 133.0 kB
  • After compression 46.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 91.4 kB or 66% of the original size.

CSS Optimization

-64%

Potential reduce by 8.3 kB

  • Original 12.8 kB
  • After minification 11.0 kB
  • After compression 4.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blairdiamonds.com needs all CSS files to be minified and compressed as it can save up to 8.3 kB or 64% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (13%)

Requests Now

30

After Optimization

26

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blair Diamonds. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

blairdiamonds.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blairdiamonds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blairdiamonds.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Blair Diamonds. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: