Tools & Wizards About Us
bobbibrowncosmetics.com screenshot

Report Summary

  • 2

    Performance

    Renders faster than
    20% of other websites

  • 64

    Accessibility

    Visual factors better than
    that of 29% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

bobbibrowncosmetics.com

Up to 50% off Last Chance*| Bobbi Brown™ Official Site

Page Load Speed

1.8 sec in total

First Response

157 ms

Resources Loaded

1 sec

Page Rendered

608 ms

bobbibrowncosmetics.com screenshot

About Website

Welcome to bobbibrowncosmetics.com homepage info - get ready to check Bobbi Brown Cosmetics best content for United States right away, or after learning these important things about bobbibrowncosmetics.com

ENJOY UP TO 50% OFF LAST CHANCE ITEMS*. Shop skincare on Bobbi Brown Cosmetics Official Site.

Visit bobbibrowncosmetics.com

Key Findings

We analyzed Bobbibrowncosmetics.com page load time and found that the first response time was 157 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

bobbibrowncosmetics.com performance score

2

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.4 s

2/100

10%

LCP (Largest Contentful Paint)

Value19.5 s

0/100

25%

SI (Speed Index)

Value21.4 s

0/100

10%

TBT (Total Blocking Time)

Value19,260 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.588

11/100

15%

TTI (Time to Interactive)

Value43.5 s

0/100

10%

Network Requests Diagram

www.bobbibrowncosmetics.com

157 ms

css_Ciwm6LXnVFiL-IBAzSXeW-gOCm-8pCVvSaG0a-xsUk02.css

35 ms

css_fwLRlf00SyAO8cvOBPVxka-0-YxgHjU0jE1wlfasTQY2.css

36 ms

css_hHZczgxiZ_P70tRlct0JmkUXa0cJ6OIqGwDWN_Jrz4A2.css

37 ms

css_147w4d_rGAuCBlNBunkOHMaEIW-EnB2nu9cudTKM5bw2.css

48 ms

Our browser made a total of 127 requests to load all elements on the main page. We found that 94% of them (120 requests) were addressed to the original Bobbibrowncosmetics.com, 2% (2 requests) were made to Youtube.com and 1% (1 request) were made to Js.sentry-cdn.com. The less responsive or slowest element that took the longest time to load (300 ms) belongs to the original domain Bobbibrowncosmetics.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.8 MB (52%)

Content Size

5.3 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bobbibrowncosmetics.com main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 2.0 MB

  • Original 2.3 MB
  • After minification 2.3 MB
  • After compression 236.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 2.0 MB or 90% of the original size.

Image Optimization

-1%

Potential reduce by 11.3 kB

  • Original 1.7 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bobbi Brown Cosmetics images are well optimized though.

JavaScript Optimization

-56%

Potential reduce by 607.6 kB

  • Original 1.1 MB
  • After minification 1.0 MB
  • After compression 473.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 607.6 kB or 56% of the original size.

CSS Optimization

-44%

Potential reduce by 127.3 kB

  • Original 291.2 kB
  • After minification 290.8 kB
  • After compression 163.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bobbibrowncosmetics.com needs all CSS files to be minified and compressed as it can save up to 127.3 kB or 44% of the original size.

Requests Breakdown

Number of requests can be reduced by 56 (44%)

Requests Now

126

After Optimization

70

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 126 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bobbi Brown Cosmetics. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 49 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.bobbibrowncosmetics.com

www.bobbibrowncosmetics.com

157 ms

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35 ms

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36 ms

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37 ms

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48 ms

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95 ms

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31 ms

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51 ms

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40 ms

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98 ms

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239 ms

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300 ms

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277 ms

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97 ms

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256 ms

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254 ms

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init.js

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205 ms

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214 ms

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197 ms

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198 ms

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196 ms

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196 ms

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138 ms

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199 ms

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192 ms

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162 ms

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Navigation-Skincare.jpg

105 ms

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115 ms

Navigation-SerumTreatments.jpg

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197 ms

Navigation-CleanserToner.jpg

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189 ms

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73 ms

Navigation-Face.jpg

Navigation-Face.jpg

189 ms

Navigation-Foundation.jpg

Navigation-Foundation.jpg

188 ms

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Navigation-Primer.jpg

186 ms

Navigation-CorrectorConcealer.jpg

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192 ms

Navigation-Powders.jpg

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188 ms

Navigation-Lip.jpg

Navigation-Lip.jpg

169 ms

Navigation-Lipstick.jpg

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160 ms

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170 ms

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165 ms

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162 ms

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Navigation-Eye.jpg

170 ms

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161 ms

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169 ms

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173 ms

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169 ms

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166 ms

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169 ms

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158 ms

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11 ms

Accessibility Review

bobbibrowncosmetics.com accessibility score

64

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[role]s do not have all required [aria-*] attributes

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

bobbibrowncosmetics.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bobbibrowncosmetics.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bobbibrowncosmetics.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Bobbibrowncosmetics.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bobbibrowncosmetics.com

Open Graph data is detected on the main page of Bobbi Brown Cosmetics. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: