Report Summary

  • 52

    Performance

    Renders faster than
    70% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

brodow.com

Negotiation Speaker, Negotiation Training Seminars, Author and Negotiating Expert Ed Brodow

Page Load Speed

532 ms in total

First Response

107 ms

Resources Loaded

274 ms

Page Rendered

151 ms

brodow.com screenshot

About Website

Visit brodow.com now to see the best up-to-date Brodow content for United States and also check out these interesting facts you probably never knew about brodow.com

Ed Brodow is one of the nation's leading negotiation speakers and experts on negotiation and success. Keynote speaker, training seminar leader, consultant, author of Beating the Success Trap and Negot...

Visit brodow.com

Key Findings

We analyzed Brodow.com page load time and found that the first response time was 107 ms and then it took 425 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

brodow.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.9 s

86/100

10%

LCP (Largest Contentful Paint)

Value3.0 s

78/100

25%

SI (Speed Index)

Value4.2 s

77/100

10%

TBT (Total Blocking Time)

Value3,730 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value15.7 s

6/100

10%

Network Requests Diagram

brodow.com

107 ms

stylesBrodow7.css

41 ms

Ed_Brodow_2012.jpg

71 ms

spacer.gif

47 ms

logohands.gif

48 ms

Our browser made a total of 25 requests to load all elements on the main page. We found that all of those requests were addressed to Brodow.com and no external sources were called. The less responsive or slowest element that took the longest time to load (157 ms) belongs to the original domain Brodow.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 43.4 kB (27%)

Content Size

159.4 kB

After Optimization

116.0 kB

In fact, the total size of Brodow.com main page is 159.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 133.9 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 14.6 kB

  • Original 17.9 kB
  • After minification 13.9 kB
  • After compression 3.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.0 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 14.6 kB or 82% of the original size.

Image Optimization

-16%

Potential reduce by 21.7 kB

  • Original 133.9 kB
  • After minification 112.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Brodow needs image optimization as it can save up to 21.7 kB or 16% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

CSS Optimization

-93%

Potential reduce by 7.1 kB

  • Original 7.7 kB
  • After minification 4.1 kB
  • After compression 565 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brodow.com needs all CSS files to be minified and compressed as it can save up to 7.1 kB or 93% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

24

After Optimization

24

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brodow. According to our analytics all requests are already optimized.

Accessibility Review

brodow.com accessibility score

93

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

brodow.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

brodow.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brodow.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Brodow.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brodow. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: