Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 77% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

bssp.com

Home | BSSP

Page Load Speed

8.1 sec in total

First Response

204 ms

Resources Loaded

6.4 sec

Page Rendered

1.4 sec

bssp.com screenshot

About Website

Click here to check amazing BSSP content for United States. Otherwise, check out these important facts you probably never knew about bssp.com

Butler, Shine, Stern & Partners is one of the largest independent agencies on the West Coast. Named Best Small Agency of the Decade in 2010 by Adweek, the agency is known for providing highly creative...

Visit bssp.com

Key Findings

We analyzed Bssp.com page load time and found that the first response time was 204 ms and then it took 7.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

bssp.com performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value8.3 s

2/100

25%

SI (Speed Index)

Value7.9 s

22/100

10%

TBT (Total Blocking Time)

Value170 ms

92/100

30%

CLS (Cumulative Layout Shift)

Value0.079

94/100

15%

TTI (Time to Interactive)

Value8.2 s

41/100

10%

Network Requests Diagram

bssp.com

204 ms

bssp.com

644 ms

style.css

344 ms

slick-theme.css

399 ms

slick.css

476 ms

Our browser made a total of 134 requests to load all elements on the main page. We found that 60% of them (80 requests) were addressed to the original Bssp.com, 37% (49 requests) were made to D19msie41zfb9u.cloudfront.net and 2% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.6 sec) belongs to the original domain Bssp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 374.3 kB (6%)

Content Size

5.9 MB

After Optimization

5.6 MB

In fact, the total size of Bssp.com main page is 5.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 5.5 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 45.1 kB

  • Original 54.6 kB
  • After minification 51.2 kB
  • After compression 9.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.1 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 52.7 kB

  • Original 5.5 MB
  • After minification 5.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. BSSP images are well optimized though.

JavaScript Optimization

-61%

Potential reduce by 114.9 kB

  • Original 187.1 kB
  • After minification 186.3 kB
  • After compression 72.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 114.9 kB or 61% of the original size.

CSS Optimization

-91%

Potential reduce by 161.7 kB

  • Original 177.7 kB
  • After minification 131.9 kB
  • After compression 16.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bssp.com needs all CSS files to be minified and compressed as it can save up to 161.7 kB or 91% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (31%)

Requests Now

124

After Optimization

86

The browser has sent 124 CSS, Javascripts, AJAX and image requests in order to completely render the main page of BSSP. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

bssp.com accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

bssp.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

bssp.com SEO score

85

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bssp.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bssp.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of BSSP. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: