Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 0

    Best Practices

  • 89

    SEO

    Google-friendlier than
    67% of websites

businessinsider.in

Business News - Read Latest Startup, Tech, Markets, Finance, Science News - Business Insider India

Page Load Speed

5.1 sec in total

First Response

504 ms

Resources Loaded

3.5 sec

Page Rendered

1.1 sec

businessinsider.in screenshot

About Website

Welcome to businessinsider.in homepage info - get ready to check Business Insider best content for India right away, or after learning these important things about businessinsider.in

Business News - Read Startup, Auto, Tech, Stock Market, Finance, Career, Education, Science, Health, Mobile, Crypto, Sustainability News. Business Insider India

Visit businessinsider.in

Key Findings

We analyzed Businessinsider.in page load time and found that the first response time was 504 ms and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

businessinsider.in performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

57/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

51/100

25%

SI (Speed Index)

Value32.2 s

0/100

10%

TBT (Total Blocking Time)

Value23,610 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value54.8 s

0/100

10%

Network Requests Diagram

businessinsider.in

504 ms

www.businessinsider.in

30 ms

css

32 ms

version-150,minify-1.cms

14 ms

version-6,minify-1.cms

23 ms

Our browser made a total of 191 requests to load all elements on the main page. We found that 68% of them (129 requests) were addressed to the original Businessinsider.in, 4% (7 requests) were made to Pagead2.googlesyndication.com and 3% (5 requests) were made to Static.clmbtech.com. The less responsive or slowest element that took the longest time to load (1.7 sec) belongs to the original domain Businessinsider.in.

Page Optimization Overview & Recommendations

Page size can be reduced by 995.2 kB (36%)

Content Size

2.8 MB

After Optimization

1.8 MB

In fact, the total size of Businessinsider.in main page is 2.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 245.1 kB

  • Original 287.5 kB
  • After minification 282.0 kB
  • After compression 42.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 245.1 kB or 85% of the original size.

Image Optimization

-23%

Potential reduce by 459.4 kB

  • Original 2.0 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Business Insider needs image optimization as it can save up to 459.4 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-65%

Potential reduce by 290.7 kB

  • Original 444.2 kB
  • After minification 421.5 kB
  • After compression 153.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 290.7 kB or 65% of the original size.

Requests Breakdown

Number of requests can be reduced by 58 (31%)

Requests Now

185

After Optimization

127

The browser has sent 185 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Business Insider. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 38 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

businessinsider.in accessibility score

83

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

SEO Factors

businessinsider.in SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Businessinsider.in can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Businessinsider.in main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Business Insider. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: