Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

ie.bluenile.co.uk

Blue Nile: Diamond Jewellers – Engagement, Wedding Rings & Fine Jewellery

Page Load Speed

2.5 sec in total

First Response

193 ms

Resources Loaded

2 sec

Page Rendered

285 ms

ie.bluenile.co.uk screenshot

About Website

Click here to check amazing Ie Blue Nile content. Otherwise, check out these important facts you probably never knew about ie.bluenile.co.uk

Blue Nile is the world's leading diamond jeweller online for engagement and wedding rings. Expect lower markups and higher quality fine jewellery. Free Shipping.

Visit ie.bluenile.co.uk

Key Findings

We analyzed Ie.bluenile.co.uk page load time and found that the first response time was 193 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

ie.bluenile.co.uk performance score

0

Network Requests Diagram

ie.bluenile.co.uk

193 ms

532 ms

main-shell.4dcd232753f0dbbb25c3a62b6f6f9a31.css

191 ms

navpage.5552ff1d4403d4453af36c7520d90162.css

206 ms

global.f030f8c079022e6f392573d8a83b143e.js

257 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Ie.bluenile.co.uk, 90% (26 requests) were made to Bnsec.bluenile.com and 3% (1 request) were made to Bluenile.com. The less responsive or slowest element that took the longest time to load (532 ms) relates to the external source Bluenile.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.9 MB (63%)

Content Size

2.9 MB

After Optimization

1.1 MB

In fact, the total size of Ie.bluenile.co.uk main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 107.3 kB

  • Original 128.6 kB
  • After minification 108.8 kB
  • After compression 21.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 19.9 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 107.3 kB or 83% of the original size.

Image Optimization

-9%

Potential reduce by 51.3 kB

  • Original 561.1 kB
  • After minification 509.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ie Blue Nile images are well optimized though.

JavaScript Optimization

-70%

Potential reduce by 1.1 MB

  • Original 1.6 MB
  • After minification 1.6 MB
  • After compression 471.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.1 MB or 70% of the original size.

CSS Optimization

-88%

Potential reduce by 601.3 kB

  • Original 683.2 kB
  • After minification 678.1 kB
  • After compression 81.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ie.bluenile.co.uk needs all CSS files to be minified and compressed as it can save up to 601.3 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 3 (13%)

Requests Now

24

After Optimization

21

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ie Blue Nile. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

ie.bluenile.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ie.bluenile.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ie.bluenile.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Ie Blue Nile. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: