3.7 sec in total
274 ms
2.8 sec
575 ms
Click here to check amazing Chips content. Otherwise, check out these important facts you probably never knew about chips.co.uk
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Visit chips.co.ukWe analyzed Chips.co.uk page load time and found that the first response time was 274 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.
chips.co.uk performance score
274 ms
1042 ms
153 ms
331 ms
165 ms
Our browser made a total of 144 requests to load all elements on the main page. We found that 49% of them (70 requests) were addressed to the original Chips.co.uk, 8% (12 requests) were made to Static.xx.fbcdn.net and 8% (11 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (1 sec) belongs to the original domain Chips.co.uk.
Page size can be reduced by 466.2 kB (38%)
1.2 MB
761.4 kB
In fact, the total size of Chips.co.uk main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 732.4 kB which makes up the majority of the site volume.
Potential reduce by 111.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 111.9 kB or 81% of the original size.
Potential reduce by 104.7 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Chips needs image optimization as it can save up to 104.7 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 196.7 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 196.7 kB or 67% of the original size.
Potential reduce by 52.8 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Chips.co.uk needs all CSS files to be minified and compressed as it can save up to 52.8 kB or 84% of the original size.
Number of requests can be reduced by 44 (33%)
132
88
The browser has sent 132 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Chips. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.
chips.co.uk
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www.chips.co.uk
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chips.co.uk SEO score
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Chips.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Chips.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
chips.co.uk
Open Graph description is not detected on the main page of Chips. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: