Analyze Clarks Official Site | Sandals, Shoes & Accessories

Enjoy the summer with a new pair of Clarks shoes for men, women and children. Shop the latest collection of trendy shoes, chick sandals and casual trainers.

Page load speed analysis

  • 41/100

    Normal result
  • 4

    Successful tests
  • 4

    Failed tests
  • First response

    1.5 sec

  • Resources loaded

    59.9 sec

  • Page rendered

    12.7 sec

  • Total page load time

    74.1 sec

Welcome to homepage info - get ready to check Clarks best content for United Kingdom right away, or after learning these important things about

We analyzed page load time and found that the first response time was 1.5 sec and then it took 72.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 45 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Page optimization

  • HTML 314.6 kB
    Images 4.7 MB
    Javascripts 4.5 MB
    CSS 919.5 kB

    In fact, the total size of main page is 10.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.7 MB which makes up the majority of the site volume.

    • Original 314.6 kB
    • After minification 295.6 kB
    • After compression 39.3 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 275.2 kB or 87% of the original size.

    • Original 4.7 MB
    • After optimization 3.3 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Clarks needs image optimization as it can save up to 1.3 MB or 28% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

    • Original 4.5 MB
    • After minification 4.3 MB
    • After compression 1.2 MB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 3.3 MB or 73% of the original size.

    • Original 919.5 kB
    • After minification 837.3 kB
    • After compression 132.3 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 787.1 kB or 86% of the original size.

Network requests diagram

  • assistedservicestorefront.css
  • liveeditaddon.css
  • worldpayb2caddon.css
  • main.css
  • header-navigation.css
  • hamburger-menu.css
  • footer.css
  • font-awesome.css
  • comp-marketing-preferences.css
  • slick.css
  • size-guide.css
  • customdd.css
  • storeFinder.css
  • comp-google-map.css
  • storeDetail.css
  • comp-subheading.css
  • comp-breadcrumb.css
  • product-thumb.css
  • size-calculator.css
  • size-calculator-confirmation.css
  • home-page.css
  • image-banner.css
  • image-carousel.css
  • text-carousel.css
  • shoe-rack-discovery.css
  • product-preview.css
  • p13n.js
  • mmcore.js
  • eluminate.js
  • jquery.min.js
  • generatedVariables.js
  • global.css
  • aw17-uk-homepage-wk32-v2.css
  • js
  • auth.js
  • ss17-uk-homepage-wk27.js
  • global.js
  • jquery-2.1.4.min.js
  • markerwithlabel.js
  • acc.common.js
  • bootstrap.min.js
  • modernizr-2.6.2.min.js
  • css
  • jquery.cookie.js
  • parsley.min.js
  • jquery.dd.js
  • bootstrap-datepicker.min.js
  • jquery.numeric.min.js
  • slick.min.js
  • jquery.placeholder.min.js
  • jquery.columnizer.js
  • selectivizr-min.js
  • jquery.form.min.js
  • jquery-ui.min.js
  • main.js
  • image-carousel.js
  • text-carousel.js
  • store-locatore.js
  • size-guide.js
  • comp-google-map.js
  • acc.address.js
  • acc.autocomplete.js
  • acc.langcurrencyselector.js
  • acc.minicart.js
  • acc.pickupinstore.js
  • acc.product.js
  • _autoload.js
  • assistedservicestorefront.js
  • captchaaddon.js
  • comp-marketing-preferences.js
  • comp-preferences.js
  • comp-return-order.js
  • size-calculator.js
  • shoe-rack-discovery.js
  • mmpackage-1.12.js
  • gtm.js
  • head.js
  • 52540000.js
  • cookie-id.js
  • dispatcher-v3.js
  • 2515.js
  • analytics.js
  • css
  • IC_warning-icon
  • loading-black.gif
  • IC_hamburger-menu
  • IC_Search_grey
  • IC_Clarks_Header_Logo
  • IC_GetLocation
  • IC_Clarks_logo_white
  • IC_Blue_Map_Pin
  • IC_gray-map-pin
  • aw17-uk-bts-hp-hero-wk32
  • aw17-uk-bts-hp-general-banner-wk32
  • 26128241_W_1
  • 26127191_W_1
  • 26126608_W_1
  • 20350674_W_1
  • 26110305_W_1
  • 26128096_W_1
  • aw17-wk30-nature-launch-m-gen-banner
  • aw17-uk-trigenic-v2a-wk30
  • aw17-uk-26126721-wk28
  • aw17-uk-26124581-wk31
  • AW17K005
  • ss17-selsey-play-black-wk27a
  • IC_Facebook
  • IC_Twitter
  • IC_Instagram
  • IC_Pintrest
  • IC_Youtube
  • womens_marketingpreferences
  • mens_marketingpreferences
  • kids_marketingpreferences
  • IC_fr_logo
  • IC_de_logo
  • IC_nl_logo
  • IC_eu_logo
  • IC_es_logo
  • payment-icons-footer-ss17-eu-uk-wk28
  • core.js
  • vt-117.js
  • gateway.min.js
  • fbevents.js
  • p13n_generated.js
  • yahoo-min.js
  • cp-v3.js
  • cm
  • csi
  • json-min.js
  • cb=gapi.loaded_0
  • Lato-Regular.woff
  • Lato-Light.woff
  • tilmJBBU81h1G7ZsdY3Hmw.woff
  • spinner.gif
  • common.js
  • util.js
  • stats.js
  • collect
  • ajax-loader.gif
  • VideoViewer.js
  • IC_Guarantee
  • IC_GetLocation
  • IC_Account
  • IC_Search
  • IC_MiniCartBag
  • IC_NavBarBlack-arrow
  • IC_GreenDot
  • IC_Arrow-right-blue
  • IC_Marketing_PreferenceTick
  • IC_CountryDropDown-Grey
  • IC-Desktop--Prev-Arrow-Icon--Dark
  • IC-Desktop--Next-Arrow-Icon--Dark
  • conversion_async.js
  • ld.js
  • 7e233b03f5323.js
  • v1.js
  • 25
  • postmessageRelay
  • notfoundimage
  • AuthenticationService.Authenticate
  • Utils.js
  • 971028622-postmessagerelay.js
  • rpc:shindig_random.js
  • Universal_HTML5_Video
  • pageview
  • event
  • html5_videoviewer.css
  • cb=gapi.loaded_0
  • smart.html
  • a.html;m=11297201348336;noscript=1
  • activityi;src=6497816;type=miscella;cat=homepage;;u2=undefined;u3=undefined;u4=undefined;u5=;u7=;u8=undefined;u9=undefined;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=1
  • multi.html
  • activityi;src=6497816;type=landers;cat=landers;;u2=undefined;u3=undefined;u4=undefined;u5=;u7=;u8=undefined;u9=undefined;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=1
  • a.html;m=11297201348336;noscript=1
  • pixel
  • tap.php
  • yahoo
  • sync
  • google
  • 52154.gif
  • dis.aspx

Our browser made a total of 188 requests to load all elements on the main page. We found that 39% of them (73 requests) were addressed to the original, 28% (53 requests) were made to and 3% (5 requests) were made to The less responsive or slowest element that took the longest time to load (23.6 sec) relates to the external source

Additional info on


The browser has sent 138 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Clarks. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 74 to 1 for JavaScripts and from 31 to 1 for CSS and as a result speed up the page load time.











Possible request optimization













Normal result

IP address

This IP address is dedicated to This is the best domain hosting practice .

Normal result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 300
NS 86400
NS 86400
NS 86400
NS 86400

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 50.8% of all visits is United Kingdom. It lies approximately 3150 miles away from the server location (United States) and such a long distance can negatively affect website speed, as it takes some time for data to travel back and forth between those places. That’s why one of the best ways to speed up page load time for the majority of users is moving the server to United Kingdom or just closer to the user base.

Poor result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Clarks. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

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