Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

craftmerrily.co.uk

Ultimate Destination for Unique Incense Burners - Craft Merrily Incense

Page Load Speed

7.7 sec in total

First Response

2.5 sec

Resources Loaded

4.9 sec

Page Rendered

240 ms

craftmerrily.co.uk screenshot

About Website

Visit craftmerrily.co.uk now to see the best up-to-date Craft Merrily content for United Kingdom and also check out these interesting facts you probably never knew about craftmerrily.co.uk

We're thrilled to evolve from Craft Merrily, a former haven for beautiful toys, into this aromatic sanctuary dedicated to the art and tradition of incense

Visit craftmerrily.co.uk

Key Findings

We analyzed Craftmerrily.co.uk page load time and found that the first response time was 2.5 sec and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

craftmerrily.co.uk performance score

0

Network Requests Diagram

www.craftmerrily.co.uk

2531 ms

jquery-1.10.2.min.js

211 ms

jquery-migrate-1.2.1.min.js

195 ms

superfish.js

198 ms

scripts.js

196 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 82% of them (65 requests) were addressed to the original Craftmerrily.co.uk, 6% (5 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain Craftmerrily.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (62%)

Content Size

2.0 MB

After Optimization

738.8 kB

In fact, the total size of Craftmerrily.co.uk main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 84.1 kB

  • Original 96.1 kB
  • After minification 81.5 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 14.7 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 84.1 kB or 88% of the original size.

Image Optimization

-5%

Potential reduce by 23.8 kB

  • Original 473.1 kB
  • After minification 449.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Craft Merrily images are well optimized though.

JavaScript Optimization

-78%

Potential reduce by 788.2 kB

  • Original 1.0 MB
  • After minification 755.6 kB
  • After compression 224.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 788.2 kB or 78% of the original size.

CSS Optimization

-86%

Potential reduce by 330.1 kB

  • Original 383.5 kB
  • After minification 307.4 kB
  • After compression 53.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Craftmerrily.co.uk needs all CSS files to be minified and compressed as it can save up to 330.1 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (51%)

Requests Now

71

After Optimization

35

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Craft Merrily. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

SEO Factors

craftmerrily.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Craftmerrily.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Craftmerrily.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Craft Merrily. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: