Report Summary

  • 28

    Performance

    Renders faster than
    48% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 62% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

creativeplanning.net

Creative Planning | Wealth Management & Financial Advisors

Page Load Speed

2.8 sec in total

First Response

127 ms

Resources Loaded

2.1 sec

Page Rendered

575 ms

creativeplanning.net screenshot

About Website

Click here to check amazing Creative Planning content for United States. Otherwise, check out these important facts you probably never knew about creativeplanning.net

Creative Planning is a wealth management firm that offers comprehensive and personalized financial planning, investment management, and retirement planning.

Visit creativeplanning.net

Key Findings

We analyzed Creativeplanning.net page load time and found that the first response time was 127 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

creativeplanning.net performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

27/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value3,210 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.225

55/100

15%

TTI (Time to Interactive)

Value18.9 s

3/100

10%

Network Requests Diagram

creativeplanning.net

127 ms

creativeplanning.com

295 ms

settings.css

310 ms

fontello.css

380 ms

cookie-law-info-public.css

361 ms

Our browser made a total of 83 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Creativeplanning.net, 77% (64 requests) were made to Creativeplanning.com and 11% (9 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (959 ms) relates to the external source Player.vimeo.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 340.3 kB (40%)

Content Size

854.4 kB

After Optimization

514.1 kB

In fact, the total size of Creativeplanning.net main page is 854.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 376.3 kB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 333.2 kB

  • Original 376.3 kB
  • After minification 329.4 kB
  • After compression 43.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 46.9 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 333.2 kB or 89% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 219.3 kB
  • After minification 219.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Creative Planning images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 976 B

  • Original 44.8 kB
  • After minification 44.8 kB
  • After compression 43.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 6.1 kB

  • Original 214.1 kB
  • After minification 214.1 kB
  • After compression 208.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Creativeplanning.net has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 61 (85%)

Requests Now

72

After Optimization

11

The browser has sent 72 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Creative Planning. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 26 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

creativeplanning.net accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

creativeplanning.net best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

creativeplanning.net SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Creativeplanning.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Creativeplanning.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Creative Planning. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: