Tools & Wizards About Us
dealersmatrix.com screenshot

Report Summary

  • 54

    Performance

    Renders faster than
    71% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

dealersmatrix.com

Dealers Matrix | Automotive Marketing Agency | Car Dealership Marketing

Page Load Speed

3.4 sec in total

First Response

195 ms

Resources Loaded

3.1 sec

Page Rendered

111 ms

dealersmatrix.com screenshot

About Website

Click here to check amazing Dealers Matrix content. Otherwise, check out these important facts you probably never knew about dealersmatrix.com

Do you need more Leads & Sales? ✅ Dealers Matrix is an ROI driven digital agency offering: SEO, Facebook Ads & PPC to help grow sales! ☎️ Call 12018200681!

Visit dealersmatrix.com

Key Findings

We analyzed Dealersmatrix.com page load time and found that the first response time was 195 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

dealersmatrix.com performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value6.1 s

44/100

10%

TBT (Total Blocking Time)

Value630 ms

47/100

30%

CLS (Cumulative Layout Shift)

Value0.018

100/100

15%

TTI (Time to Interactive)

Value9.9 s

27/100

10%

Network Requests Diagram

dealersmatrix.com

195 ms

dealersmatrix.com

465 ms

OC2a9YzBX.js

371 ms

bootstrap.min.css

195 ms

animate.css

333 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 59% of them (30 requests) were addressed to the original Dealersmatrix.com, 6% (3 requests) were made to Cdnjs.cloudflare.com and 6% (3 requests) were made to D.adroll.com. The less responsive or slowest element that took the longest time to load (1.8 sec) belongs to the original domain Dealersmatrix.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 100.3 kB (30%)

Content Size

331.7 kB

After Optimization

231.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Dealersmatrix.com main page is 331.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 201.4 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 15.5 kB

  • Original 21.5 kB
  • After minification 18.5 kB
  • After compression 6.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.1 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 15.5 kB or 72% of the original size.

Image Optimization

-100%

Potential reduce by 37.3 kB

  • Original 37.4 kB
  • After minification 95 B

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Dealers Matrix needs image optimization as it can save up to 37.3 kB or 100% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-16%

Potential reduce by 33.0 kB

  • Original 201.4 kB
  • After minification 201.3 kB
  • After compression 168.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 33.0 kB or 16% of the original size.

CSS Optimization

-20%

Potential reduce by 14.5 kB

  • Original 71.4 kB
  • After minification 71.4 kB
  • After compression 56.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dealersmatrix.com needs all CSS files to be minified and compressed as it can save up to 14.5 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (78%)

Requests Now

46

After Optimization

10

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 46 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Dealers Matrix. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

dealersmatrix.com

dealersmatrix.com

195 ms

dealersmatrix.com

dealersmatrix.com

465 ms

OC2a9YzBX.js

OC2a9YzBX.js

371 ms

bootstrap.min.css

bootstrap.min.css

195 ms

animate.css

animate.css

333 ms

fontawesome-all.css

fontawesome-all.css

336 ms

themify-icons.css

themify-icons.css

318 ms

owl.carousel.css

owl.carousel.css

351 ms

base.css

base.css

352 ms

shortcodes.css

shortcodes.css

356 ms

style.css

style.css

657 ms

responsive.css

responsive.css

705 ms

js

js

90 ms

jquery.min.js

jquery.min.js

30 ms

jquery.modal.min.js

jquery.modal.min.js

49 ms

jquery.modal.min.css

jquery.modal.min.css

72 ms

jquery.min.js

jquery.min.js

769 ms

popper.min.js

popper.min.js

620 ms

bootstrap.min.js

bootstrap.min.js

629 ms

jquery.appear.js

jquery.appear.js

637 ms

modernizr.js

modernizr.js

926 ms

plyr.min.js

plyr.min.js

890 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

984 ms

owl.carousel.min.js

owl.carousel.min.js

1016 ms

counter.js

counter.js

1068 ms

jquery.countdown.min.js

jquery.countdown.min.js

1103 ms

isotope.pkgd.min.js

isotope.pkgd.min.js

1279 ms

tweenmax.min.js

tweenmax.min.js

1323 ms

jquery-parallax.js

jquery-parallax.js

1651 ms

contact-form.js

contact-form.js

1657 ms

wow.min.js

wow.min.js

1681 ms

theme-script.js

theme-script.js

1702 ms

universal-script

universal-script

81 ms

fbevents.js

fbevents.js

83 ms

hotjar-2482786.js

hotjar-2482786.js

143 ms

widget

widget

254 ms

logo.png

logo.png

1268 ms

Yahoo!_Finance-Logo.png

Yahoo!_Finance-Logo.png

1203 ms

Design.webp

Design.webp

1770 ms

gtm.js

gtm.js

99 ms

roundtrip.js

roundtrip.js

275 ms

website

website

274 ms

5FUXXVJUBFD43BOYNJZICO

5FUXXVJUBFD43BOYNJZICO

15 ms

out

out

6 ms

ZLPG46AKJBFQ3INODZ4B2V

ZLPG46AKJBFQ3INODZ4B2V

14 ms

trigger

trigger

16 ms

generic

generic

19 ms

generic

generic

7 ms

receive

receive

23 ms

floatbutton1_5Exiot6Sf7v3AnSCYZCRZjPr5YSBSZklIEwXMYBHeiQ__HoYNWnSox54GymPQ7Gt_.css

floatbutton1_5Exiot6Sf7v3AnSCYZCRZjPr5YSBSZklIEwXMYBHeiQ__HoYNWnSox54GymPQ7Gt_.css

105 ms

floatbutton1_ztXb_dbMzw7lHZO3Zzc0CPCnhRK-Q3Sl92sRNwkBeWelYzrc6CRxFASQ9fRTM3FY_.js

floatbutton1_ztXb_dbMzw7lHZO3Zzc0CPCnhRK-Q3Sl92sRNwkBeWelYzrc6CRxFASQ9fRTM3FY_.js

103 ms

Accessibility Review

dealersmatrix.com accessibility score

77

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

dealersmatrix.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

dealersmatrix.com SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dealersmatrix.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dealersmatrix.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

dealersmatrix.com

Open Graph description is not detected on the main page of Dealers Matrix. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: