Tools & Wizards About Us
dmsmarketing.ca screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 57

    SEO

    Google-friendlier than
    20% of websites

dmsmarketing.ca

DMS Marketing | REALTOR® Marketing | Real Estate Newsletters

Page Load Speed

11.4 sec in total

First Response

213 ms

Resources Loaded

11.1 sec

Page Rendered

154 ms

dmsmarketing.ca screenshot

About Website

Click here to check amazing DMS Marketing content. Otherwise, check out these important facts you probably never knew about dmsmarketing.ca

DMS Marketing provides exceptional relationship marketing programs for real estate agents to expand their marketing efforts.

Visit dmsmarketing.ca

Key Findings

We analyzed Dmsmarketing.ca page load time and found that the first response time was 213 ms and then it took 11.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

dmsmarketing.ca performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value13.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value23.3 s

0/100

25%

SI (Speed Index)

Value25.3 s

0/100

10%

TBT (Total Blocking Time)

Value830 ms

35/100

30%

CLS (Cumulative Layout Shift)

Value0.147

77/100

15%

TTI (Time to Interactive)

Value23.0 s

1/100

10%

Network Requests Diagram

dmsmarketing.ca

213 ms

www.dmsmarketing.ca

2202 ms

style.min.css

383 ms

frontend.css

270 ms

responsive.css

165 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 86% of them (49 requests) were addressed to the original Dmsmarketing.ca, 4% (2 requests) were made to Google-analytics.com and 4% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (3.9 sec) belongs to the original domain Dmsmarketing.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (46%)

Content Size

2.7 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Dmsmarketing.ca main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 37.3 kB

  • Original 47.7 kB
  • After minification 46.1 kB
  • After compression 10.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.3 kB or 78% of the original size.

Image Optimization

-17%

Potential reduce by 221.0 kB

  • Original 1.3 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, DMS Marketing needs image optimization as it can save up to 221.0 kB or 17% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-72%

Potential reduce by 774.7 kB

  • Original 1.1 MB
  • After minification 794.2 kB
  • After compression 294.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 774.7 kB or 72% of the original size.

CSS Optimization

-84%

Potential reduce by 229.2 kB

  • Original 273.7 kB
  • After minification 262.4 kB
  • After compression 44.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dmsmarketing.ca needs all CSS files to be minified and compressed as it can save up to 229.2 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 40 (74%)

Requests Now

54

After Optimization

14

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of DMS Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

dmsmarketing.ca

dmsmarketing.ca

213 ms

www.dmsmarketing.ca

www.dmsmarketing.ca

2202 ms

style.min.css

style.min.css

383 ms

frontend.css

frontend.css

270 ms

responsive.css

responsive.css

165 ms

styles.css

styles.css

166 ms

page-list.css

page-list.css

183 ms

style.css

style.css

230 ms

tcpt-plugin.css

tcpt-plugin.css

328 ms

font-awesome.min.css

font-awesome.min.css

404 ms

team.min.css

team.min.css

423 ms

scrollGallery.css

scrollGallery.css

408 ms

scrollGallery_greyDesign.css

scrollGallery_greyDesign.css

431 ms

colorbox.min.css

colorbox.min.css

493 ms

jquery.min.js

jquery.min.js

686 ms

jquery-migrate.min.js

jquery-migrate.min.js

584 ms

ajaxdata.js

ajaxdata.js

586 ms

mootools-core-1.3.2-full-compat.js

mootools-core-1.3.2-full-compat.js

753 ms

scrollGallery.js

scrollGallery.js

601 ms

powertools-mobile-1.1.1.js

powertools-mobile-1.1.1.js

656 ms

external-tracking.min.js

external-tracking.min.js

771 ms

buttons.js

buttons.js

22 ms

style.css

style.css

774 ms

jquery-ui.css

jquery-ui.css

854 ms

jquery-1.9.1.js

jquery-1.9.1.js

1155 ms

jquery-ui.js

jquery-ui.js

1328 ms

nivo-slider.css

nivo-slider.css

867 ms

jquery.min.js

jquery.min.js

23 ms

jquery.nivo.slider.pack.js

jquery.nivo.slider.pack.js

895 ms

frontend-min.js

frontend-min.js

932 ms

index.js

index.js

1032 ms

index.js

index.js

1028 ms

qppr_frontend_script.min.js

qppr_frontend_script.min.js

1056 ms

team.min.js

team.min.js

1065 ms

jquery.colorbox.1.5.9-min.js

jquery.colorbox.1.5.9-min.js

1192 ms

fbevents.js

fbevents.js

21 ms

analytics.js

analytics.js

67 ms

collect

collect

14 ms

js

js

78 ms

ga.js

ga.js

38 ms

header-bg-2.png

header-bg-2.png

300 ms

header-arrows.png

header-arrows.png

274 ms

logo.png

logo.png

325 ms

blank.png

blank.png

182 ms

loading.gif

loading.gif

164 ms

2019-MM-Slider.jpg

2019-MM-Slider.jpg

595 ms

2018-Regular-Prodcut-Sliders_BB.jpg

2018-Regular-Prodcut-Sliders_BB.jpg

706 ms

2018-Regular-Prodcut-Sliders_JLS.jpg

2018-Regular-Prodcut-Sliders_JLS.jpg

643 ms

2019-ENEWS-Slider.jpg

2019-ENEWS-Slider.jpg

854 ms

Front-Page-Icon-MM-blue.png

Front-Page-Icon-MM-blue.png

461 ms

Front-Page-Icon-ENEWS-blue.png

Front-Page-Icon-ENEWS-blue.png

487 ms

Front-Page-Icon-BB-blue.png

Front-Page-Icon-BB-blue.png

622 ms

Line_BLUE.png

Line_BLUE.png

667 ms

footer-bg.jpg

footer-bg.jpg

774 ms

__utm.gif

__utm.gif

12 ms

ui-icons_222222_256x240.png

ui-icons_222222_256x240.png

3884 ms

bullets.png

bullets.png

62 ms

Accessibility Review

dmsmarketing.ca accessibility score

87

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

dmsmarketing.ca best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

dmsmarketing.ca SEO score

57

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dmsmarketing.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Dmsmarketing.ca main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

dmsmarketing.ca

Open Graph data is detected on the main page of DMS Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: