Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 67% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

doelgroepshop.nl

Versterk je klantrelatie met dataoplossingen | PostNL

Page Load Speed

3.8 sec in total

First Response

741 ms

Resources Loaded

2.9 sec

Page Rendered

152 ms

doelgroepshop.nl screenshot

About Website

Click here to check amazing Doelgroepshop content for Netherlands. Otherwise, check out these important facts you probably never knew about doelgroepshop.nl

De sleutel tot jouw e-commercesucces ligt in data. Ontdek de kracht van onze dataoplossingen en verhoog je klanttevredenheid, conversie en omzet.

Visit doelgroepshop.nl

Key Findings

We analyzed Doelgroepshop.nl page load time and found that the first response time was 741 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

doelgroepshop.nl performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value10.1 s

0/100

25%

SI (Speed Index)

Value5.8 s

49/100

10%

TBT (Total Blocking Time)

Value1,070 ms

24/100

30%

CLS (Cumulative Layout Shift)

Value0.006

100/100

15%

TTI (Time to Interactive)

Value12.5 s

14/100

10%

Network Requests Diagram

www.doelgroepshop.nl

741 ms

toestemming

511 ms

0170fb7b04c8b654d1250ee67a56c311.css

168 ms

css_0d2701a7d695106d5151e2160777ba3f.css

599 ms

grid16-960.css

262 ms

Our browser made a total of 72 requests to load all elements on the main page. We found that 82% of them (59 requests) were addressed to the original Doelgroepshop.nl, 7% (5 requests) were made to Tol.doelgroepshop.nl and 3% (2 requests) were made to Googleadservices.com. The less responsive or slowest element that took the longest time to load (770 ms) belongs to the original domain Doelgroepshop.nl.

Page Optimization Overview & Recommendations

Page size can be reduced by 319.4 kB (63%)

Content Size

503.1 kB

After Optimization

183.8 kB

In fact, the total size of Doelgroepshop.nl main page is 503.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 222.3 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 29.5 kB

  • Original 37.6 kB
  • After minification 32.5 kB
  • After compression 8.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.1 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 29.5 kB or 79% of the original size.

Image Optimization

-27%

Potential reduce by 21.4 kB

  • Original 78.7 kB
  • After minification 57.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Doelgroepshop needs image optimization as it can save up to 21.4 kB or 27% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-59%

Potential reduce by 131.2 kB

  • Original 222.3 kB
  • After minification 190.0 kB
  • After compression 91.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 131.2 kB or 59% of the original size.

CSS Optimization

-83%

Potential reduce by 137.3 kB

  • Original 164.5 kB
  • After minification 157.3 kB
  • After compression 27.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Doelgroepshop.nl needs all CSS files to be minified and compressed as it can save up to 137.3 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 51 (76%)

Requests Now

67

After Optimization

16

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Doelgroepshop. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 32 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

doelgroepshop.nl accessibility score

87

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s do not have all required [aria-*] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

doelgroepshop.nl best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

doelgroepshop.nl SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    NL

  • Language Claimed

    NL

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Doelgroepshop.nl can be misinterpreted by Google and other search engines. Our service has detected that Dutch is used on the page, and it matches the claimed language. Our system also found out that Doelgroepshop.nl main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Doelgroepshop. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: