Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 60% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

doodiestark.co.uk

Independent Women's Fashion Boutique - Doodie Stark

Page Load Speed

3.2 sec in total

First Response

516 ms

Resources Loaded

2.1 sec

Page Rendered

606 ms

doodiestark.co.uk screenshot

About Website

Click here to check amazing Doodie Stark content. Otherwise, check out these important facts you probably never knew about doodiestark.co.uk

Doodie Stark is a women's fashion boutique providing an unrivalled destination retail shopping experience. Visit our stores or purchase online!

Visit doodiestark.co.uk

Key Findings

We analyzed Doodiestark.co.uk page load time and found that the first response time was 516 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

doodiestark.co.uk performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

8/100

10%

LCP (Largest Contentful Paint)

Value7.0 s

6/100

25%

SI (Speed Index)

Value9.5 s

11/100

10%

TBT (Total Blocking Time)

Value420 ms

65/100

30%

CLS (Cumulative Layout Shift)

Value0.021

100/100

15%

TTI (Time to Interactive)

Value7.8 s

44/100

10%

Network Requests Diagram

www.doodiestark.co.uk

516 ms

gtm.js

110 ms

cookielaw.css

66 ms

lsretail-compiler.min.js

65 ms

css

59 ms

Our browser made a total of 37 requests to load all elements on the main page. We found that 11% of them (4 requests) were addressed to the original Doodiestark.co.uk, 46% (17 requests) were made to Cdn.webshopapp.com and 14% (5 requests) were made to Dummyimage.com. The less responsive or slowest element that took the longest time to load (719 ms) relates to the external source Cdn.webshopapp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 90.5 kB (11%)

Content Size

800.3 kB

After Optimization

709.8 kB

In fact, the total size of Doodiestark.co.uk main page is 800.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 571.8 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 62.9 kB

  • Original 77.4 kB
  • After minification 75.5 kB
  • After compression 14.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 62.9 kB or 81% of the original size.

Image Optimization

-5%

Potential reduce by 26.2 kB

  • Original 571.8 kB
  • After minification 545.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Doodie Stark images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 729 B

  • Original 144.2 kB
  • After minification 144.1 kB
  • After compression 143.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-10%

Potential reduce by 720 B

  • Original 6.9 kB
  • After minification 6.9 kB
  • After compression 6.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Doodiestark.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 24 (83%)

Requests Now

29

After Optimization

5

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Doodie Stark. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

doodiestark.co.uk accessibility score

85

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

doodiestark.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

doodiestark.co.uk SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Doodiestark.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Doodiestark.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Doodie Stark. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: