6.7 sec in total
730 ms
5.9 sec
119 ms
Welcome to downing.marketing homepage info - get ready to check Downing best content right away, or after learning these important things about downing.marketing
We're a creative marketing agency that helps ambitious businesses succeed with branding, graphic design, websites, marketing & strategy.
Visit downing.marketingWe analyzed Downing.marketing page load time and found that the first response time was 730 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.
downing.marketing performance score
name
value
score
weighting
Value2.7 s
62/100
10%
Value5.6 s
18/100
25%
Value7.1 s
31/100
10%
Value180 ms
91/100
30%
Value0.366
29/100
15%
Value5.4 s
72/100
10%
730 ms
1585 ms
19 ms
30 ms
830 ms
Our browser made a total of 45 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Downing.marketing, 56% (25 requests) were made to Downing.nz and 40% (18 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.6 sec) relates to the external source Downing.nz.
Page size can be reduced by 185.1 kB (59%)
313.6 kB
128.5 kB
In fact, the total size of Downing.marketing main page is 313.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. HTML takes 194.4 kB which makes up the majority of the site volume.
Potential reduce by 161.1 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 161.1 kB or 83% of the original size.
Potential reduce by 0 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Downing images are well optimized though.
Potential reduce by 19.8 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 19.8 kB or 23% of the original size.
Potential reduce by 4.2 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Downing.marketing needs all CSS files to be minified and compressed as it can save up to 4.2 kB or 15% of the original size.
Number of requests can be reduced by 15 (60%)
25
10
The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Downing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.
downing.marketing
730 ms
www.downing.nz
1585 ms
cookie-law-info-public.css
19 ms
cookie-law-info-gdpr.css
30 ms
style.css
830 ms
jquery.min.js
18 ms
jquery-migrate.min.js
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cookie-law-info-public.js
35 ms
fullpage.js
28 ms
three.min.js
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index.js
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cookie-law-info-table.css
1109 ms
2378496.js
67 ms
effect.min.js
31 ms
scripts.min.js
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jquery.fitvids.js
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common.js
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Downing-Logo-Minimal-02.svg
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Downing-Half-Moon-Recovered.png
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Downing.gif
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Identity.gif
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Marketing.gif
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Websites.gif
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Graphic-Design.gif
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logo-cookieyes.svg
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et-divi-dynamic-70-late.css
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style.min.css
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downing.marketing accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Form elements do not have associated labels
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
downing.marketing best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Missing source maps for large first-party JavaScript
downing.marketing SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Downing.marketing can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Downing.marketing main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
downing.marketing
Open Graph data is detected on the main page of Downing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: